Experiential Marketing Manager, Global Experiences
We're seeking an established experiential marketer to join our Global Experiential + Industry Marketing team, focusing on leading, developing and executing immersive physical and digital brand experiences across consumer and retail programs. As an Experiential Marketing Manager on the Global Experiences team you lead strategy and execution supporting Meta's priorities and product launches with a demonstrated understanding of established and emerging technologies across retail. This innovative thinker will deliver experiences that break through the noise and showcase our brand, products and their ability to connect people in meaningful ways.
Experiential Marketing Manager, Global Experiences Responsibilities:
- Own and develop experiential marketing strategies for retail, global events and activations. Able to deliver against key performance indicators with measurable results
- Lead and drive highly nuanced cross-functional projects and experiences
- Leadership, both strategic and tactical, with the ability to give clear direction, take frank feedback and enjoy the rapid pace of the business
- Partnerships and relationships with production agencies, creative agencies and industry to bring strategic concepts to life
- Drive a 360-degree experiential marketing strategy for our retail presence aligning with Meta's goals
- Work with Decision Science team to define and report measurement metrics
- Oversees marketing, events and retail budget while with close collaboration with finance and planning partners
- Lead long range planning, identify new opportunities, select and manage partners, vendors, contractors and other resources to achieve business objectives while delivering on budget
- Position includes frequent travel
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- 7+ years of marketing experience, with a focus on experiential marketing and events
- Experience in fostering cross-functional working relationships in an organization to drive impact and influence change
- Demonstrated expertise in developing and producing innovative hybrid, multi-channel experiences
- Demonstrated network of agency, partner, and vendor relationships
- Direct experience managing B2B and B2C experiential programs
- Background and experience in retail
- Established experience executing against a strategy and leading best in class programs
- Complex problem solving and the ability to align and drive cross functional teams against goals and objectives
- Experience with executive leadership presence and able to interface with all levels across communications and presentations
- Experience in AI, tech, marketing technology, or media industry
- Experience in retail, brand marketing, experiential marketing, creative technology
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.
Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, transgender status, sexual stereotypes, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law. Meta participates in the E-Verify program in certain locations, as required by law. Please note that Meta may leverage artificial intelligence and machine learning technologies in connection with applications for employment.
Meta is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at accommodations-ext@fb.com.
$122,000/year to $176,000/year + bonus + equity + benefits
Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.
Perks and Benefits
Health and Wellness
- Health Insurance
- Health Reimbursement Account
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- FSA With Employer Contribution
- HSA
- HSA With Employer Contribution
- Fitness Subsidies
- On-Site Gym
- Mental Health Benefits
Parental Benefits
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Commuter Benefits Program
- Casual Dress
- Happy Hours
- Snacks
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Unlimited Paid Time Off
- Paid Holidays
- Personal/Sick Days
- Sabbatical
- Leave of Absence
Financial and Retirement
- 401(K)
- 401(K) With Company Matching
- Pension
- Company Equity
- Performance Bonus
- Relocation Assistance
- Financial Counseling
Professional Development
- Learning and Development Stipend
- Promote From Within
- Mentor Program
- Shadowing Opportunities
- Access to Online Courses
- Lunch and Learns
- Internship Program
Diversity and Inclusion
Company Videos
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