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Meta

Director, RL International Marketing

London, United Kingdom

At Reality Labs, we bring together the brightest cross-disciplinary minds in one place to deliver our mission: build tools that help people feel connected, anytime, anywhere. Developers, researchers, engineers and designers all working together to help build a more expansive - and more inclusive - future for all of us.As the Director of International Marketing, you'll be responsible for leading our International markets and expansion across our MR/VR product groups. The ideal candidate will bring a wealth of experience from leading global brands, showcasing strategic acumen and creative prowess. They should demonstrate a proven track record in delivering both short- and long-term returns on marketing investments, with a deep appreciation for the role of brand across the entire customer journey.We're seeking someone who can inspire and empower a diverse marketing team to deliver their best work yet. Collaboration is key, and the successful candidate will excel in cross-functional partnerships with Sales, Product Marketing, Product, Privacy, Creative, Media, Communications, and other key stakeholders. This role is integral to our Global Marketing leadership team, contributing to the growth and success of a rapidly expanding organization.

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Director, RL International Marketing Responsibilities:
  • Lead the strategic vision and marketing programs for the Reality Labs products, internationally
  • Lead the international marketing teams in EMEA, Japan and emerging regions outside of North America, driving adoption and engagement of our platforms in these markets
  • Partner with the international Sales teams to lead new market expansion, existing market growth, and campaign implementation
  • Partner closely with Product, Product Marketing, Creative, Policy, and Diversity & Inclusion teams to ensure all brand and international marketing efforts are aligned and coordinated with those groups and vice-versa
  • Lead, develop and grow a high performing, multi-disciplinary team that seeks to do the best work of their careers from a leader they can be inspired by and learn from
  • Collaborate with Marketing peers across Reality Labs and the Consumer Marketing organization to push the thinking of the work and maximize the impact of the efforts you lead
  • Serve as a cultural beacon and ambassador to educate and inform the team about the most important consumer insights, dynamics, and shifts to drive our work
Minimum Qualifications:
  • Bachelor's degree or equivalent marketing experience
  • Extensive experience in consumer marketing
  • Extensive experience in a brand marketing role for consumer brands
  • Significant experience working on consumer technology brands/products/channels
  • Significant working on ex-North American marketing efforts, either based in North America or living in markets outside of North America
  • Experience leading fast growing, cross-functional teams, either formally through reporting structure or informally through influence
  • Experience working across marketing channels and influencing product and service experience
  • Experience developing brand strategy for world-renowned companies
  • Experience demonstrating the return of marketing investment in the short- and long-term
Preferred Qualifications:
  • Experience in gaming, VR, retail, or culture brands
  • Advanced qualifications in marketing strategy
About Meta:

Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.

Client-provided location(s): London, UK
Job ID: a1KDp00000D7DdmMAF
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • On-Site Gym
    • Mental Health Benefits
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
    • Sabbatical
    • Leave of Absence
  • Financial and Retirement

    • 401(K)
    • 401(K) With Company Matching
    • Pension
    • Company Equity
    • Performance Bonus
    • Relocation Assistance
    • Financial Counseling
  • Professional Development

    • Learning and Development Stipend
    • Promote From Within
    • Mentor Program
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Founder led

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