Creative Experiences (Creative X) is a global, integrated creative agency that drives the creative vision for our brands and how they are perceived in the world. We develop all consumer brand content and experiences for the Facebook company, Facebook app, Instagram, Messenger and WhatsApp. Our vision is fearless creativity that redefines social. With some of the industry's best talent on our team, we create beautiful work that has a purpose. And with an audience of almost five billion across five of the world's biggest brands, we create brave ideas that demonstrate the full creative potential of our platforms, including industry leading, envy-inducing creative experiences. We believe in attracting and nurturing world class talent with a focus on diversity, community and career development. We have developed best-in-class collaboration models with agencies and our cross-company creative network. While we lead our team to create innovative films, content, and experience across our own channels, we also guide our lead agencies in the creation of content for TV, Print and OOH. This ensures a consistent and strong creative narrative for work that reaches an audience across the globe due to the scale of our apps. Creative X is looking for a Creative Director who can leverage experience in marketing communications, developing great creative talent, visual storytelling and innovation to build and grow the creative product-marketing function at Facebook.
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Creative Director Responsibilities:
- Drive the direction and development of our in-house consumer creative strategy, plans and execution
- Work with the marketers on the team to deliver highly-engaging, rapidly-deployed messages
- Be the main creative voice of a brand
- Develop original marketing content for a variety of marketing touch-points
- Work closely with the Product and UX design team to make sure the product touch-points are aligned with the brand
- Prioritize projects accordingly
- Manage a program calendar/roadmap and communicate to all stakeholders
- 10+ years experience in creative role with an emphasis on consumer marketing
- Demonstrated experience working on mobile-first social campaigns
- Experience developing and managing consumer marketing programs in a global integrated marketing environment
- Experience recruiting talent and developing teams
- Demonstrated creative excellence with proven global and digital abilities
- Track record of working in cross-functional teams
- Experience leading creative work
- Experience working at speed, in a fast-paced, data-driven environment
- Must be eligible to work in the UK
- Experience working across international markets
- Minimum Bachelor's degree in Advertising, Design, Journalism, Marketing or related discipline
- Experience creating work on behalf of technology clients
- Experience working on APAC and India markets
- Future-first mindset, and experience creating in new platforms. This may include, but is not limited to: AI, augmented, virtual or mixed reality, experiential, digital immersive experiences.
- Experience pursuing emerging technologies
Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today-beyond the constraints of screens, the limits of distance, and even the rules of physics.