Senior Specialist Marketing Services, Advisors Client Services

Title and Summary

Senior Specialist Marketing Services, Advisors Client Services

Overview

Our Purpose
We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments, and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team - one that makes better decisions, drives innovation, and delivers better business results.

Mastercard Data & Services provides cutting-edge data analysis and services to Fortune 500s, governments, and nonprofits to make multimillion-dollar business decisions and grow their organizations. Our Advisors Client Services team combines traditional management consulting with Mastercard's rich data assets and in-house technologies to provide our clients with powerful strategic insights and recommendations. Mastercard Advisors work with a diverse global customer base across industries, from banking and payments to retail and finance.
The Advisors Client Services group has five specializations: Performance Analytics, Strategy & Transformation, Business Experimentation, Marketing and Project Management. Our Marketing consultants develop strategies and support implementation of marketing activities and engagements; evaluating and monitoring results and KPIs to drive performance. You will provide deep direct marketing expertise across channels, leveraging customer, behavioral and transactional data, defining tangible results to both the client and Mastercard.

Client Impact
• Manage deliverable development and multiple workstreams on projects across a range of industries and problem statements
• Contribute to the development of marketing strategies and campaigns for large regional and global clients by working with technology and data
• Manage working relationship with client managers, and act as trusted and reliable partner

Team Collaboration & Culture
• Develop sound business recommendations and deliver effective client presentations
• Plan, organize and structure own work and that of junior project delivery consultants to generate marketing strategies and insights, and prepare presentations
• Lead team and external meetings, and lead or co-lead project management
• Collaborate with internal Mastercard stakeholders including Product and Business Development to build the firm's intellectual capital and solution development, Grow from coaching to enable ownership of day-to-day project management across client projects, and mentor junior consultants

Qualifications
Basic qualifications
• Undergraduate degree with work experience on marketing and campaign projects, focused on one or more of the following fields:
oMarketing content, digital and social media campaigns
oDigital Customer Experience
oDigital Marketing
oDigital and social media campaigns and end-to-end product launch
oDigital Customer Experience
oEnd-to-end product launch
oAd-tech and mar-tech ecosystems
oOffline marketing activities/campaigns
oMedia management and planning
oDirect response marketing focus
• Experience managing tasks or workstreams in a collaborative team environment with third parties
• Experience managing clients or internal stakeholders, and vendors
• Advanced Word, Excel, and PowerPoint skills
• Able to perform multiple tasks and with multiple clients in a fast-paced, deadline-driven environment
• Able to communicate effectively in English and the local office language
• Eligible to work in the country where they are applying and for travel visas as required by travel needs

Preferred qualifications
• Additional marketing experience in one or more of the following fields:
oMarketing and campaign experience from agency environment
oSearch Engine Optimization and Search Engine Marketing
oData visualization tools (e.g., Tableau, Power BI)
oVideo making (e.g., scripting, storyboard and content, mostly done by the vendor)
oMarketing content
oUsability labs and experience research
oPrint Production Management
oGlobal Supply Chain Management (GSM), including sourcing new suppliers and assessing third party production vendors
oStaff training and engagement, and sales support
• Experience managing tasks or workstreams in a collaborative team environment with third parties
• Experience coaching junior delivery consultants
• Relevant industry expertise and/or experience in product, sales, or marketing technology
• MBA or master's degree with specialization in marketing or digital (not required)
• Experience developing and implementing solutions and measuring impact on clients' business

Corporate Security Responsibility

All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:

• Abide by Mastercard's security policies and practices;
• Ensure the confidentiality and integrity of the information being accessed;
• Report any suspected information security violation or breach, and
• Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.