CORP MARKETING/MEDIA PARTNERSHIP SPECIALIST

JOB DESCRIPTION

**This role is onsite and can sit in Cincinnati, OH or Portland, OR

Ensure multi-channel campaign executions by media buying agencies adhere to performance metrics and best practices. Responsible for developing key media vendor partnerships to deliver significant value to Kroger. Have a strong working knowledge of assigned paid media channels and industry trends, while effectively partnering with cross-functional team members and media vendors. Role model high performance and innovation. Demonstrate the company's core values of respect, honesty, integrity, diversity, inclusion and safety.

RESPONSIBILITIES

- Collaborate with cross-functional teams to ensure seamless execution of multi-channel media campaigns, including, but not limited to Video, Audio, and Out-of-Home
- Support media partnership manager in all aspects of managing media buying agencies to ensure they deliver against business KPIs, adhere to processes and timelines, and drive the joint business plan
- Develop, and responsible for, streamlined promotions and sponsorship guidelines and processes that adhere to media KPI's and deliver on key business objectives
- Oversee all assigned projects to ensure they are on track and gaining organizational support and identify and solve for roadblocks/gaps
- Monitor industry trends and innovations, develop industry POVs, and inform stakeholders on trends and innovations
- Assist in successful completion and delivery of semi-annual agency media audit
- Innovate in value-driven ways to streamline/automate work, test/learn/measure media innovations, and reduce high-touch labor tasks
- Ensure accuracy of media documents, presentations, and written communication
- Report progress routinely to supervisor; prepare and distribute routine progress reports to department leadership
- Must be able to perform the essential job functions of this position with or without reasonable accommodation

QUALIFICATIONS

Minimum
- 4+ years of experience in media planning or buying
- Innovative, detail oriented, strong analytical and decision-making skills
- Excellent oral/written communication skills
- Proficient in Microsoft Office
- Results oriented, comfort with change and complexity, and rapid learner
- Ability to effectively manage multiple tasks and priorities within a fast-paced, dynamic, collaborative environment

Desired
- Bachelor's Degree Communications, Marketing, or Advertising
- Any CPG or Retail experience
- 5+ years of experience planning or buying mass media, or managing traditional media buying agencies