IPP Category Strategy Director
3 days ago• Atlanta, GA
Overview
Konica Minolta is currently recruiting for an Industrial & Production Print Category Strategy Director! The IPP Category Strategy Director is the Subject Matter Expert for the Packaging & Labeling product lines. This role will help drive strategic initiatives to help current customers and unlock new opportunities.
Responsibilities
- Define and execute the long-term product strategy for the packaging and label segment.
- Analyze industry trends, competitor offerings, and emerging technologies to identify opportunities for innovation and differentiation.
- Collaborate with leadership to develop market-entry strategies, pricing models, and positioning for packaging and label solutions.
- Partner with marketing and business development to create value propositions, sales tools, and campaign content that drive adoption and growth.
- Work with sales teams to ensure healthy pipeline development across the packaging and label category.
- Continuously assess the pipeline 120-180 days out to identify headwinds / tailwinds, and communicate insights to sales leadership, marketing, and cross-functional teams to drive corrective action programs and targeted promotions.
- Monitor and analyze the sales funnel, identifying gaps, conversion bottlenecks, and opportunities to accelerate deal progression.
- Provide deal support and expertise on product positioning for key strategic opportunities.
- Partner with Area Vice President(s) to design account-based growth strategies within the packaging and label segment.
- Serve as a subject matter expert (SME) for packaging and label products in customer and industry forums.
- Engage directly with key accounts to capture feedback and translate customer insights into product strategy.
- Build strong relationships with industry associations, trade shows, and thought leaders to influence market perception.
- Provide regular insights to leadership on product and sales performance, making strategic adjustments as needed.
- Drive initiatives that expand share of wallet with existing customers and unlock new market opportunities.
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Qualifications
- 10+ years of solid experience within the graphic arts, commercial / production print, or labels / packaging arena
- 3-5+ years of experience in the inkjet, packaging and label market, preferably in a sales and/or product management role
- Bachelor's Degree preferred
Physical & Travel Requirements:
- Ability to travel domestically up to 75% of the time, including overnight stays.
- Ability to sit, stand, and operate a computer and telephone for extended periods.
- Capacity to lift up to 25 lbs. (e.g., marketing collateral, product samples, or demo equipment) as needed.
- Must be able to participate in and present at trade shows, customer sites, and industry events.
Knowledge, Skills, and Abilities
- Strong knowledge of labeling and packaging applications (digital, flexo, inkjet, or offset printing technologies).
- Proven track record of developing product strategies that directly support sales growth.
- Familiarity with Salesforce.com and pipeline management best practices.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication and presentation skills with the ability to engage executives, customers, and cross-functional teams.
- Experience working in a matrixed, global organization is highly desirable.
About Us
Konica Minolta Business Solutions' (Konica Minolta) journey started more than 150 years ago, with a vision to see and do things differently. The company partners with clients to Give Shape to Ideas by supporting their digital transformation through its expansive Intelligent Connected Workplace portfolio. Its business technology offerings include IT Services, intelligent information management, video security solutions and managed print services, as well as office technology and industrial and commercial print solutions. 2025 marks Konica Minolta's 20th anniversary in production print, for which it celebrates "20 Years of Excellence, Innovation and Impact," and continues to lead the way in digital commercial printing. This year also commemorates 20 years of Konica Minolta's bizhub brand. Over the past two decades, the bizhub series has revolutionized office technology and redefined how businesses operate. It has continuously evolved to meet the needs of modern workplaces, fueled by advances in technology and a commitment to innovation. Konica Minolta is proud to be ranked on the Forbes 2025 America's Best Large Employers list, included on CRN's MSP 500 list numerous times; recognized as the #1 Brand for Customer Loyalty in the MFP Office Copier Market by Brand Keys for eighteen consecutive years and presented with Keypoint Intelligence's BLI 2025 and 2021 A3 Line of The Year and BLI 2021-2023 Most Color Consistent A3 Brand Awards for its bizhub One i-Series. For more information, please visit Konica Minolta online and follow it on Facebook, YouTube, LinkedIn and Twitter.
Konica Minolta operates on a North American Shared Services model, which aligns cross-border priorities and enhances delivery to its field organization. This combines service functions in the U.S. and Canada, ultimately providing more resources to support areas such as sales administration, logistics and supply chain, marketing, product planning, finance, IT, HR and legal.
Au sujet de Konica Minolta
Solutions d'affaires Konica Minolta (Konica Minolta) a entamé son parcours il y a plus de 150 ans, avec la volonté de voir et de faire les choses autrement. Elle fait équipe avec ses clients pour donner forme à leurs idées en appuyant leur transformation numérique grâce à un riche portefeuille de solutions pour un milieu de travail connecté et futé. Parmi ses technologies d'affaires, on retrouve des services de TI, la gestion intelligente de l'information, des solutions de sécurité vidéo et des services d'impression gérés ainsi que des technologies de bureau et des solutions d'impression industrielle et commerciale. L'année 2025 marque le 20e anniversaire de l'entrée de Konica Minolta dans le marché de l'impression de production; l'entreprise souligne « 20 années d'excellence, d'innovation et de résultats » tout en continuant d'être une figure de proue dans l'impression numérique commerciale. C'est aussi l'année où la marque bizhub de Konica Minolta célèbre ses 20 ans, au cours desquels la gamme a révolutionné la technologie de bureau, redéfini les processus des entreprises, et évolué continuellement pour répondre aux besoins des milieux de travail modernes, mue par les avancées technologiques et la volonté d'innover. Konica Minolta est fière de faire partie du palmarès 2025 des meilleurs grands employeurs d'Amérique de Forbes, d'avoir figuré à plusieurs reprises au palmarès CRN des 500 fournisseurs de services gérés, d'avoir été nommée la marque numéro un en matière de fidélité des clients sur le marché des appareils de bureau multifonctions par Brand Keys pendant 18 années consécutives, et de s'être vue décerner les prix BLI « A3 Line of the Year » 2021 et 2025 et « Most Colour Consistent A3 Brand » 2021-2023 de Keypoint Intelligence pour sa gamme bizhub One i-Series. Pour en savoir plus, rendez-vous sur le site de Konica Minolta et suivez l'entreprise sur Facebook, YouTube, LinkedIn et Twitter.
Konica Minolta fonctionne selon un modèle de services partagés nord-américain qui permet d'harmoniser les priorités transfrontalières et d'améliorer la prestation de services aux organisations opérationnelles. Le modèle combine des fonctions de service américaine et canadienne afin d'offrir davantage de ressources aux services de soutien comme l'administration des ventes, la logistique et la chaîne d'approvisionnement, le marketing, la planification des produits, la finance, les TI, les RH et les services juridiques.
EOE Statement
Konica Minolta is an equal opportunity and affirmative action employer. We consider all qualified applicants for employment without regard to race, color, religion, creed, national origin, sex, pregnancy, age, sexual orientation, transgender status, gender identity, disability, alienage or citizenship status, marital status or partnership status, genetic information, veteran status or any other characteristic protected under applicable law.
Konica Minolta Business Solutions (Canada) Ltd. is an equal opportunity employer.
Solutions d'affaires Konica Minolta (Canada) Ltée. est un employeur d'opportunité égale.
Client-provided location(s): Atlanta, GA
Job ID: Konica_Minoltaus-11797
Employment Type: FULL_TIME
Posted: 2025-10-31T23:43:46
Perks and Benefits
Health and Wellness
- Health Insurance
- Health Reimbursement Account
- Dental Insurance
- Vision Insurance
- Life Insurance
- Short-Term Disability
- Long-Term Disability
- FSA
- HSA
- Fitness Subsidies
- Pet Insurance
- Mental Health Benefits
Parental Benefits
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- Family Support Resources
- Adoption Leave
Work Flexibility
- Flexible Work Hours
- Remote Work Opportunities
- Hybrid Work Opportunities
Office Life and Perks
- Commuter Benefits Program
- Casual Dress
- Snacks
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
- Volunteer Time Off
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Financial Counseling
Professional Development
- Tuition Reimbursement
- Promote From Within
- Shadowing Opportunities
- Access to Online Courses
- Lunch and Learns
- Internship Program
- Leadership Training Program
- Associate or Rotational Training Program
Diversity and Inclusion
- Employee Resource Groups (ERG)
- Unconscious Bias Training