DESCRIPTION:
Duties: Utilize data tools to define, size, and execute on audiences. Collaborate with business partners by leveraging analytics and data insights to improve campaign performance. Develop and manage customer attributes and research new data elements for insights. Produce data validations on campaign populations to ensure marketing requirements are met. Identify correlations and trends in data, and communicate impacts that could affect results of the campaign. Participate in quality code reviews and identify issues and errors for correction or improvement. Recognize and implement ideas for global process improvements to increase department efficiency. Represent the Audience Management area in technical meetings with IT and other areas. Mentor new and more junior Audience Management resources. Support acquisition and engagement across credit card, Auto, Retail, Home Lending and Payments. Gather business requirements and specifications that capture the overall flow and details of the initiative. Follow standard procedures to ensure the accuracy of the audiences prior to execution.
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QUALIFICATIONS:
Minimum education and experience required: Master's degree in Economics, Mathematics, Business Analytics, Business Administration, Computer Science, Statistics, or related field of study plus one (1) year of experience in the job offered or as Quant Analytics, Quantitative Marketing Analyst, Data Analytics Co-op, Data Analyst, or related occupation. The employer will alternatively accept a Bachelor's degree in Economics, Mathematics, Business Analytics, Business Administration, Computer Science, Statistics, or related field of study plus three (3) years of experience in the job offered or as Quant Analytics, Quantitative Marketing Analyst, Data Analytics Co-op, Data Analyst, or related occupation.
Skills Required: This position requires experience with the following: Power BI; A/B Testing; building reports/dashboards in Tableau; wrangling, manipulating, analyzing, and interpreting big datasets in SQL, SAS, and Python; PowerPoint; Word; Alteryx; using p-value to determine the significance of results from marketing campaigns; utilizing Predictive model scores to optimize audience selection strategies; Pivot tables and Formulas with the ability to show results in a graphical manner using Excel; forecasting Lead flow and customer conversion; analyzing audience trends and summarizing findings; campaign sizing to support test designing; customer segmentation; automating processes to enhance controls, mitigate errors and increase efficiency; connecting Data sources to Data warehouse; Teradata; Oracle; building Waterfalls for marketing campaigns to improve program visibility.
Job Location: 1111 Polaris Pkwy, Columbus, OH 43240.
ABOUT US
Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
Equal Opportunity Employer/Disability/Veterans
ABOUT THE TEAM
Our Consumer & Community Banking division serves our Chase customers through a range of financial services, including personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We're proud to lead the U.S. in credit card sales and deposit growth and have the most-used digital solutions - all while ranking first in customer satisfaction.