Digital Marketing Principal Consultant
Infosys is seeking a Principal Consultant who has experience in Digital Marketing. As a Principal Consultant, you are an expert at contributing to different phases of the consulting lifecycle. We are seeking a strategic and results-oriented Marketing Consultant - Trusted Advisor to join our team. You will act as a trusted advisor to our clients, providing expert guidance, strategic counsel, and hands-on support to help them achieve their business objectives through impactful digital marketing strategies. You will go beyond tactical execution, building long-term relationships with clients and becoming an extension of their marketing teams. You will have the opportunity to shape value-adding consulting solutions that enable our clients to meet the changing needs of the global landscape.
Required Qualifications
- Bachelor's degree or foreign equivalent required from an accredited institution. Will also consider three years of progressive experience in the specialty in lieu of every year of education.
- At least 12 years of experience in Information Technology
- Strong understanding of Digital Marketing is a mandatory skill
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- Strategic Marketing Partnerships: Build strong, long-term relationships with clients, acting as a trusted advisor and strategic partner. Understand their business needs, market dynamics, and goals to develop tailored digital marketing solutions.
- Business & Marketing Alignment: Bridge the gap between client business objectives and digital marketing strategies. Develop marketing plans that drive revenue growth, enhance brand awareness, and improve customer engagement.
- Comprehensive Digital Marketing Expertise: Offer in-depth knowledge and expertise across a wide range of digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, display advertising, and more.
- Data-Driven Insights & Optimization: Leverage analytics and data insights to track campaign performance, identify opportunities for improvement, and optimize digital marketing strategies.
- Technology & Platform Selection: Advise clients on the selection and implementation of appropriate marketing automation platforms, CRM systems, and other relevant technologies to enhance efficiency and effectiveness.
- Innovation & Trend Forecasting: Stay current on emerging trends and technologies in digital marketing, proactively identifying opportunities to leverage new tools and strategies to enhance client campaigns.
- Client Success & Communication: Deliver exceptional client experiences through proactive communication, clear reporting, and insightful recommendations. Maintain open and transparent communication channels to ensure client satisfaction and build long-term trust.
The job entails sitting as well as working at a computer for extended periods of time. Should be able to communicate by telephone, email or face to face.
Estimated annual compensation range for this role will be as follows:
In CA / WA / NY / CO / MD / IL / MN / VT : $ 114000 to $ 167000
In Washington, DC : $ 106000 to $ 147500
Along with competitive pay, as a full-time Infosys employee you are also eligible for the following benefits :
- Medical/Dental/Vision/Life Insurance
- Long-term/Short-term Disability
- Health and Dependent Care Reimbursement Accounts
- Insurance (Accident, Critical Illness , Hospital Indemnity, Legal)
- 401(k) plan and contributions dependent on salary level
- Paid holidays plus Paid Time Off
Perks and Benefits
Health and Wellness
- Health Insurance
- Life Insurance
- HSA
- Short-Term Disability
Parental Benefits
- Birth Parent or Maternity Leave
- Non-Birth Parent or Paternity Leave
- On-site/Nearby Childcare
Work Flexibility
Office Life and Perks
- Commuter Benefits Program
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Sabbatical
Financial and Retirement
- 401(K)
- Relocation Assistance
Professional Development
- Learning and Development Stipend
Diversity and Inclusion
- Employee Resource Groups (ERG)