Infosys is seeking a Adobe Target Lead. In the role of Technology Lead, you will be a technology professional adding value to a gamut of Software Development lifecycle stages. You will create detailed design artifacts like program specifications, test plans; and independently develop and review code and contribute to the go-live plan. You will have the opportunity to collaborate with some of the best talent in the industry to create innovative high quality and defect-free solutions to meet our clients' business needs. You will be part of a learning culture, where teamwork and collaboration are encouraged, excellence is rewarded, and diversity is respected and valued.
Location for this position is Chicago, IL This position may require travel.
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Qualifications
Basic
- Bachelor's degree or foreign equivalent required from an accredited institution. Will also consider three years of progressive experience in the specialty in lieu of every year of education.
- At least 4+ years of experience with Information Technology
- At least 4 years of experience in Adobe Target
- 5+ years of experience working with Adobe Target and Adobe Experience Cloud.
- Strong understanding of user segmentation, personalization, and testing frameworks.
- Experience integrating Adobe Target with CMS and frontend frameworks (React, Angular, etc.).
- Knowledge of JavaScript, HTML, CSS, and tag management systems.
- Ability to analyze and interpret user behavior, experiment results, and conversion metrics.
- Strong collaboration and communication skills, with experience working in agile environments.
- Experience with Adobe Analytics and data-driven decision-making.
- Understanding of machine learning-based personalization techniques.
- Exposure to customer journey mapping and experience optimization.
- Design and implement personalization strategies using Adobe Target.
- Conduct A/B testing, multivariate testing, and AI-driven experiments to optimize user engagement.
- Collaborate with marketing, product, and development teams to align testing strategies with business goals.
- Utilize Adobe Analytics and other data tools to derive insights and improve targeting strategies.
- Maintain and optimize audience segmentation, recommendations, and dynamic content delivery.
- Ensure proper tagging and tracking implementation for seamless reporting and optimization.
- Stay updated with Adobe Experience Cloud advancements and incorporate best practices.
Estimated annual compensation range for candidates in the below locations will be-
Chicago, IL: $75987 to $98784
Along with competitive pay, as a full-time Infosys employee you are also eligible for the following benefits :
- Medical/Dental/Vision/Life Insurance
- Long-term/Short-term Disability
- Health and Dependent Care Reimbursement Accounts
- Insurance (Accident, Critical Illness , Hospital Indemnity, Legal)
- 401(k) plan and contributions dependent on salary level
- Paid holidays plus Paid Time Off