Associate Product Marketing Manager

Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• Less than 3 years of full time work experience.

Preferred qualifications:

• Knowledge and passion for Google's products and the technology industry.
  
• Ability to develop and understand strategy, and excellent problem solving skills.
• Excellent program management and communication skills.
  
• Global mindset, and the ability to think across disciplines, industries, cultures, and scenarios.
  
• Comfort with ambiguity and agility.
  
• Interest in marketing, brand management, strategy consulting, agency, technology, or related fields.
  

About the job

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

As an Associate Product Marketing Manager (APMM), you will be part of Google's global program for early career Marketers. During your time in the program, you will work on priority marketing projects in your org, develop a breadth of marketing skills, join a strong community of peers and alumni, and be supported by dedicated mentors and senior leaders.

You will be assigned projects within the Marketing organization supporting their business goals and you'll make direct contributions under the scope of a larger project, with general guidance. For example, you may help bring the voice of the user into the product development process and/or develop the go-to-market plans for driving awareness and adoption for new products and features among target segments.

Benefits of the program include: dedicated learning and development opportunities, at least 2 distinct project assignments and extensive opportunities for networking across Marketing and within Google.

This role is not eligible for immigration sponsorship.

This APMM role is in the Indonesia Marketing organization.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Assist in defining and executing go-to-market strategies and campaigns for new product or feature launches and measure efficacy against key performance indicators (KPIs).
• Assist in developing programs aimed at acquiring customers (including business strategies, messaging, collateral, events), increasing our engagement with them and measuring the efficacy of such programs.
• Support the team in evaluating product and feature improvements to better meet user needs, product readiness for launch, and communicate the new developments to users.
• Assist in developing client and executive narratives and presentations, case studies, and content designed to accelerate the business momentum to better engage Google's customers and agency partners.
• Assist in executing marketing related tasks within the scope of a larger product or project, under guidance from the manager.