Sales Director (Asia Pacific) - Grid Software

Job Description Summary

Dynamic and experienced Regional Sales Leader to drive growth for GE Vernova's Grid Software portfolio across the Asia Pacific region. This senior leadership role is responsible for shaping and executing the go-to-market strategy, managing a high-performing cross-cultural sales team, and engaging closely with customers to close complex, high-value software and services deals. The ideal candidate is a hands-on, facilitative leader with deep experience in Power Utilities or Industrial Software, and a proven ability to build trusted CXO relationships.

Job Description

Roles and Responsibilities

• Lead the sales strategy for GE Vernova's software and services offerings across the Asia Pacific region, ensuring strong revenue growth and market share expansion.
• Build, coach, and inspire a high-performing regional sales team, working in close collaboration with presales, solutions architects, and product management.
• Drive large deal pursuits, including identification, shaping, and closure of transformational opportunities with utilities and industrial clients.
• Develop and maintain executive-level relationships (CXOs) with key existing customers and net-new prospects across the region.
• Collaborate in a matrixed, global organization to leverage functional, technical, and delivery expertise for deal success.
• Ensure excellence in sales forecasting, pipeline management, and reporting, with full compliance to global sales plays, processes, and governance.
• Represent GE Vernova at industry events, conferences, and strategic customer forums.
• Stay ahead of market dynamics, regulatory changes, and funding opportunities to shape proactive sales strategies.
• Be accountable for quota attainment, customer satisfaction, and strategic expansion of GE Vernova's footprint in APAC.
• Experience in competitor analysis, market analysis, proposal development are critical for the success of

• Bachelor's degree related to Science, Electrical Engineering, Physics; MBA or advanced business/technical degree preferred.
• 20+ years of experience in enterprise sales, including regional leadership experience in Asia Pacific.
• Strong background in the Power Utilities sector or Industrial Software domain is essential to this role. Those with an O&G background, but with experience in software technology sales would also be considered.
• Proven track record of closing large, multi-stakeholder software and services deals.
• Prior experience in working with Asia Pacific and Japan clients would be of advantage. Those with experience in managing and driving sales for a cluster of countries especially ANZ and some of the ASEAN countries would be highly regarded
• Demonstrated ability to work effectively in cross-cultural, matrix environments.
• Experience in managing both new customer acquisition and strategic account growth.
• Ability to draw on your excellent communication skills to negotiated contracts and stakeholder influence.
• Strong business acumen, with a solid understanding of customer operations, market economics, and digital transformation imperatives in the utility and industrial sectors.

• Hands-on, facilitative leadership style with the ability to inspire teams and drive outcomes.
• Strong CXO-level presence, executive storytelling ability, and credibility.
• High level of accountability, agility, and ownership to meet and exceed business goals.
• Entrepreneurial mindset with a deep understanding of sales governance and compliance.
• Passion for innovation and digital technologies that drive decarbonization and grid modernization.
• Comfort with ambiguity and complexity, and ability to lead through change.