Marketing Leader - Nuclear (Remote Eligible, U.S.)

Job Description Summary

The Marketing Leader - Nuclear will oversee the development and execution of comprehensive marketing strategies that elevate our brand, support business growth, and drive market share in the highly competitive, growing nuclear energy industry. This role demands a strong understanding of the energy sector, the developing small modular reactor market, and a strategic vision to position the company as a global market leader

GE Vernova Hitachi Nuclear energy business (GVH), through its global alliance with Hitachi, is a world-leading provider of nuclear fuel bundles, services, and advanced nuclear reactor designs. With a track record spanning more than six decades and deployment of 60 commercial nuclear plants in 10 countries worldwide, along with deep expertise in nuclear technology, global presence, and end-to-end life cycle execution capabilities, GVH is a foundational and resilient player in the nuclear industry.

The global energy landscape is undergoing unprecedented change. Driven by accelerating electrification, decarbonization targets, digitalization, and growing concerns over energy security, demand for cleaner, more reliable, and scalable electricity is surging. To advance their net-zero targets, countries and companies alike are seeking energy solutions that go beyond the limitations of today's intermittent resources - solutions that deliver around-the-clock power, support industrial competitiveness, and ensure long-term grid stability.

Nuclear energy has a pivotal role of in achieving these goals, and the next generation of nuclear technology, led by SMRs, is redefining what is possible. GVH's SMR, the BWRX-300, will be key to unlocking reliable, affordable, and cleaner energy at scale. The BWRX-300 is GVH's 10th generation boiling water reactor (BWR) technology, one of the most well-understood and extensively licensed nuclear configurations worldwide. This deep operating history reduces regulatory uncertainty, streamlines licensing, and supports confident adoption by regulators, utilities and a diverse set of new nuclear customers. Among next-generation SMRs, the BWRX-300 stands apart as the only Western SMR under construction at Ontario Power Generation's Darlington site with expected commercial operation by 2030.

• Develop and execute comprehensive marketing strategies for nuclear energy products and services.
• Identify market trends and opportunities to position the company effectively in the nuclear sector.

• Conduct research to understand customer needs, market dynamics, and competitive landscape.
• Analyze data to inform marketing strategies and business decisions.

• Enhance brand recognition and reputation within the nuclear industry. Build value story for new nuclear offering.
• Oversee the development of marketing materials, including brochures, presentations, and digital content.
• Position the company as a trusted thought leader in the nuclear sector by creating high-impact content, including white papers, case studies, and technical reports.
• Drive consistency in messaging and branding across all touchpoints to reinforce the company's core values and mission.

• Collaborate with cross functional teams (Advanced Nuclear, Product development Fuels, Services and Engineering) to effectively market new products, ensuring technical accuracy and compliance with industry standards.
• Partner with Communications team on the creation of product collateral, including technical brochures, sales tools, presentations, and online content.

• Build and maintain relationships with key stakeholders, including industry partners, regulatory bodies, and potential clients.
• Coordinate and participate in industry conferences, trade shows, and networking events.

• Develop messaging that shapes the market and creates a compelling value story for GE Vernova's nuclear business.
• Tailor messaging to stakeholder groups including global customers, suppliers, and partners

• Plan and execute marketing events such as trade shows, conferences, seminars, and webinars, representing the company at industry events globally.

• Bachelor's degree in Marketing, Business Administration, or a related field
• Minimum 12 years of experience in marketing, business development and/or new product introduction
• 5 years of experience within the energy sector (nuclear preferred).

• The preferred work location for this role is at the GVH Headquarters in Wilmington, NC; but highly qualified (US based) remote candidates will be considered.
• This role requires access to U.S. export-controlled information. If applicable, final offers will be contingent on ability to obtain authorization for access to U.S. export-controlled information from the U.S. Government.
• Ability and willingness to travel up to 25% of the time as required. Remote workers may require additional travel.

• Master's degree is preferred
• Proven track record of successful marketing, with a deep understanding of complex technical products and solutions.
• Strong understanding of nuclear industry regulations, standards, and market dynamics.
• Strong leadership and team management skills, with the ability to influence and collaborate across functions.
• Excellent written and verbal communication skills, with the ability to communicate complex technical information to diverse audiences. Experience communicating in business-to-business sales and with C-suite customers.
• Expertise in digital marketing, including SEO, content marketing, social media, and email campaigns.
• Knowledge of market research tools and analytics platforms.
• High proficiency in MS Office, CRM systems, and marketing software.