Local Brand Manager, Healthcare Vertical (Sales)

Healthcare Brand Manager (Sales)

Market: Remote - within reasonable driving distance to Westchester County, NY. Considering candidates geographically located in New York, New Jersey, and Connecticut.

Offering: Base Salary + Uncapped Commission, benefits, expenses, unlimited vacation, and more.

The Brand Manager - Healthcare Vertical will be responsible for driving relationships and revenue growth within key verticals including the healthcare industry by leveraging LOCALiQ's marketing solutions. Reporting to sales leadership, this role requires a strong background in strategic digital marketing with expertise in managing executive-level relationships, and experience with complex agency processes.

This individual should be skilled in managing executive relationships, navigating agency hierarchies, and serving as a trusted advisor. You will be expected to act as a consultant, uncovering client needs, developing strategies, and delivering integrated marketing solutions that produce measurable results.

In this role you will:

• Drive sales for multimedia marketing solutions within key verticals including healthcare, home improvement, education and travel.
• Develop partnerships with enterprise organizations and assist them in achieving business goals through integrated marketing plans.
• Define brand strategies and deliver measurable growth of brand product and revenue adoption.
• Collaborate with internal stakeholders across product, client services, client solutions, and sales operations to strengthen strategic relationships.
• Identify and attend all related business organization meetings in the Westchester market.
• Explore and recommend additional events and organizations for partnership opportunities.
• Represent LOCALiQ at major partner galas, events, and industry gatherings as approved.
• Visit and connect with all business partners and their agencies at least once per quarter per organization.
• Serve as a subject matter expert at industry events, trade shows, and client conventions.
• Articulate the LOCALiQ | USA TODAY Network value proposition and prove ROI with data.
• Create, execute, and manage marketing campaigns supporting healthcare-specific strategies.
• Measure and report performance of campaigns, assess ROI and KPIs.
• Collaborate with sales executives and regional resources to develop integrated proposals and client presentations.

Expectations:

You must have applied experience in digital and media marketing at an expert level, with advanced knowledge of paid search, SEO, social, programmatic video/display, creative digital design, and emerging media. You should also demonstrate:

• Advertising Strategy
• Project Management
• Knowledge of Key Industry Verticals and Trends
• Ability to Handle Complex Agency RFPs
• Strong Communication and Presentation Skills
• Attention to Detail
• Implementation of Data-driven Decisions

Key Qualifications:

• Minimum 7 years working closely within the digital marketing industry working with C-Suite level partners and their corresponding agencies.
• 5-7 years demonstrated experience handling complex agency RFPs for major metro clients.
• Experience managing a book of business of $1.5M or larger.
• Strong digital marketing acumen; Google AdWords and Analytics certifications preferred.
• Exceptional written and verbal communication skills with ability to simplify complex concepts.
• Proficiency in MS Office Suite, including Excel, Word, PowerPoint, and Outlook.
• Valid driver's license, reliable transportation, and minimum liability insurance as required by law.

Performance Measurements Include (but are not limited to):

• Ability to build and maintain strategic relationships within key verticals.
• Consistent participation in industry organizations, events, and galas.
• Ability to deliver on client objectives and exceed revenue targets.
• Demonstrated ability to expand accounts, retain clients, and provide strategic recommendations.

Benefits:

• Uncapped earnings potential.
• Comprehensive training, including intensive onboarding.
• Health, Dental, Vision, HSA, FSA, Life Insurance, Pet Insurance, 401K, and more.
• Generous Managed Time Off (MTO) package including company-paid holidays.
• Energized and passionate team with a fun and flexible workplace.
• Remote work with regular travel to the White Plains, NY market.

The annualized base salary for this role will range between $66,000 and $85,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications, and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable.

Client-provided location(s): White Plains, NY

Job ID: utn-84789

Employment Type: OTHER

Posted: 2025-09-09T20:26:07