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Director of Programmatic Sales

Today Flexible / Remote

The USA TODAY NETWORK is focused on audiences. We connect and engage our audiences with content that informs and entertains and at in-person community-based live events. USA TODAY Network includes USA TODAY, our flagship publication, and more than 200 local media publications across 43 states as well as niche brands including Golfweek. As the nation's leading media publisher, we represent diverse audiences with varied interests. A trusted partner to our clients, we provide curated full-funnel marketing solutions that deliver key performance objectives. We're looking for great people to join our National Direct Sales team - people who are passionate about redefining what partnerships can be, with innovation, creative thinking and by embracing fun.

The Director of Programmatic Sales will lead premium programmatic revenue generation and management, in partnership with the Director of Sales and Account Executives across the team. This role will report to the VP, National Sales and have a direct report as well. We look for great people who are passionate about redefining partnerships with innovation, creative thinking and by embracing fun.

What You'll Do

  • Lead our partnerships in the programmatic ecosystem including development of 1P data partnerships
  • Partner with the Sales team to drive agency and client conversations building momentum for our programmatic solutions and data resources
  • Commit to a high activity, strategic sales culture and instill/support that work ethic across the team
  • Attend and guide in-person meetings, video/phone calls and client discussions with Account Executives
  • Identify and influence media decision makers across the agency landscape
  • Participate and represent USA TODAY Network at industry events
  • Be a thought leader across the market and team by staying current on trends and innovations
  • In addition to leading the programmatic sales efforts across the division, this role requires direct ownership of client relationships and individual contribution to revenue through active selling and deal closure.

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What You'll Bring:

  • Proven track record of leading teams with 3-5 years of prior programmatic sales management experience
  • Highly skilled in negotiating and selling the intrinsic value of a premium content to customers, not just the program or price
  • Strong communication skills including written and verbal presentations
  • Relationships with senior level agency contacts to strategically close business and build relationships that lead to renewable business is a plus
  • Able to entertain and build relationships with clients
  • Thrives in a fast-paced, exciting environment while managing multiple priorities and maintaining an unwavering commitment to quality
  • This role requires reliable transportation, including a valid driver's license and current auto insurance, as occasional travel for client meetings and industry events is expected.

Why LOCALiQ | USATODAY NETWORK

  • Competitive base + uncapped commissions
  • Comprehensive benefits: Health, Dental, Vision, HSA/FSA, Life, Pet Insurance
  • 401(k) with match
  • Unlimited MTO + paid holidays
  • Flexible, work environment with some travel
  • A culture of growth, inclusion, and innovation

The annualized base salary for this role will range between $145,000 and $155,000. Base compensation is reflective of many factors, including, but not limited to, the market in which one lives/works, individual education level, skills, certifications and experience. Note: variable compensation is not reflected in these figures and based on the role, may be applicable

#LI-SD1 #LI-remote

Client-provided location(s): Flexible / Remote
Job ID: utn-84436
Employment Type: OTHER
Posted: 2025-08-21T20:21:25

Perks and Benefits

  • Health and Wellness

    • HSA With Employer Contribution
    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • Pet Insurance
    • Mental Health Benefits
    • HSA
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
  • Financial and Retirement

    • Financial Counseling
    • 401(K)
    • Performance Bonus
    • Relocation Assistance
  • Professional Development

    • Internship Program
    • Leadership Training Program
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Work Visa Sponsorship
    • Tuition Reimbursement
    • Promote From Within
  • Diversity and Inclusion

    • Employee Resource Groups (ERG)
    • Diversity, Equity, and Inclusion Program