Automotive Reporter

Gannett is seeking a consumer-focused Automotive Reporter to join our national cars coverage team. This journalist will create compelling, audience-driven content that explores the past, present, and future of automobiles in the U.S.

We're looking for a car enthusiast with strong storytelling skills and a deep understanding of how to serve one or more of these key audience segments:

• Auto shoppers and buyers
• Auto owners and maintainers
• Auto enthusiasts and hobbyists

This role supports Gannett's strategic goal of growing engaged audiences through high-quality, platform-optimized automotive content. You'll work closely with editors and reporters across the network to deliver timely, relevant, and innovative coverage that resonates with readers on multiple platforms.

This is a full-time, benefits-eligible position. The role is remote, though candidates may also be based in a Gannett local market.

Responsibilities:

• Report and write stories that serve consumer needs and interests across the automotive space
• Pitch timely ideas based on trends, news, and audience demand
• Create content optimized for newsletters, search, and social media
• Collaborate with editors and reporters across the network to amplify reach
• Balance quick-turn news with enterprise features and long-form projects
• Build and maintain relationships with sources across the automotive industry
• Monitor performance metrics and adjust strategies to improve engagement

What You'll Need to Thrive:

• A passion for cars and car culture
• Strong writing, reporting, and multimedia storytelling skills
• Familiarity with SEO, social media best practices, and audience analytics
• Ability to work independently and collaboratively in a fast-paced environment
• Clear, concise writing that avoids jargon and connects with readers
• Creative ideas for engaging coverage across platforms

Requirements:

• Proven experience in journalism, content creation, or digital media
• Excellent news judgment and communication skills
• Experience covering automotive topics or consumer-focused reporting (preferred)
• Video production or editing skills (preferred)
• Knowledge of newsletter strategy and performance metrics (preferred)
• Employment is contingent on passing a post-offer, pre-employment background check

Performance Metrics

• Growth in audience engagement across target segments
• Search and social referral performance
• Newsletter open and click-through rates
• Timeliness and relevance of coverage
• Collaboration and contribution to team goals

Application Instructions:

We're eager to learn more about you and how you'd approach this role. When applying, please upload a single PDF document that includes:

1. Your resume (1-2 pages)
2. A cover letter outlining your approach to automotive coverage
3. Links to 3-6 samples of your work that best reflect your skills and experience

Completing these steps ensures your application receives the highest consideration.

#Newsgnt
#LI-CB1

The hourly rate for this role will range between $24.28 and $37.94. Variable compensation is not reflected in these figures and based on the role, may be applicable. Exact compensation may vary based on skills, experience, location, and union representation, if applicable.

Client-provided location(s): Flexible / Remote

Job ID: utn-85133

Employment Type: FULL_TIME

Posted: 2025-09-30T20:45:29