Auto Optimization Specialist I

Auto Optimization Analyst I

$55,000 - $60,000 | Excellent Benefits | Collaborative, Growth-Focused Team

Are you ready to accelerate your digital marketing career? Join our high-performing, supportive team as an Auto Optimization Analyst I - where data, creativity, and collaboration drive results. In this role, you'll be hands-on managing paid search campaigns (SEM) and optimizing organic search (SEO) for top automotive clients, helping them dominate the search landscape and convert more leads.

We're looking for someone with a passion for performance marketing and a knack for turning insights into action. If you love the thrill of improving ROI, experimenting with strategy, and seeing your optimizations translate into real business growth - this is the opportunity for you.

What You'll Do

• Manage and optimize paid search (SEM) and SEO campaigns with a strong focus on the automotive industry
• Monitor, analyze, and fine-tune campaigns to maximize traffic, leads, calls, and conversions
• Collaborate closely with Account Management and Sales teams to develop performance-driven digital strategies
• Track KPIs, identify trends, and adjust tactics in real time to boost performance
• Troubleshoot and resolve campaign challenges creatively and efficiently
• Stay ahead of evolving search trends, algorithms, and technologies

• 1+ years of experience managing SEM campaigns (SEO experience a plus)
• A strong grasp of paid search platforms, conversion tracking, and analytics tools
• Data-driven mindset with solid Excel and reporting skills
• Ability to communicate strategy clearly to non-technical partners
• Highly organized, detail-oriented, and motivated to learn and grow
• A collaborative spirit and a passion for helping clients succeed

• Competitive Pay: $55,000 - $60,000 annually
• Fantastic Benefits: Comprehensive medical, dental, vision, and 401(k) with company match
• Supportive Team Culture: You'll join a collaborative, encouraging environment that celebrates innovation and shared success
• Career Growth: Opportunities to advance, learn new tools, and make a real impact in the automotive digital marketing space
• Flexibility & Balance: We value results and collaboration - not micromanagement