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Senior Manager, Sales Development (SDR)


EVERFI is an international technology company driving social impact through education to address the most challenging issues affecting society ranging from financial wellness to mental health to workplace conduct and other critical topics. Founded in 2008, EVERFI’s Impact-as-a-Service TM solution and digital educational content have reached more than 41 million learners globally. In 2020, the company was recognized as one of the World’s Most Innovative Companies by Fast Company and was featured on Fortune Magazine’s Impact 20 List. The company was also named to the 2021 GSV EdTech 150, a list of the most transformative growth companies in digital learning. Some of America’s leading CEOs and venture capital firms are EVERFI investors including Amazon founder and CEO Jeff Bezos, Google Chairman Eric Schmidt, Twitter founder Evan Williams, as well as Advance, Rethink Education, Rethink Impact, The Rise Fund, and TPG Growth. To learn more about EVERFI and how you can #answerthecall please visit or follow us on FacebookInstagramLinkedIn, or Twitter @EVERFI.

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EVERFI is seeking a Senior Manager, Sales Development (SDR Manager) to lead a team of Sales Development Representatives (SDRs) that schedule and generate a high volume of qualified initial sales meetings to ensure EVERFI meets its revenue goal. The Senior SDR Manager ensures the team effectively researches, engages and connects potential customers to the revenue team, as well as collaborates with revenue leaders on how SDRs can best help advance deals into late sales stages. This person also serves as the connection between the Revenue & Demand Generation Marketing teams by planning and executing campaigns to engage target personas and accounts. 


  • Coach & develop Sales Development Representatives to accelerate their onboarding and contributions on the job. This includes regular meetings to prioritize and strategize on objectives as well as to elevate the sophistication with which they approach their work.
  • Track sales team metrics and report data to senior leadership on a regular basis
  • Make recommendations to management to help define strategy and processes to improve productivity and scale the impact of team on pipeline sourced and revenue generated
  • Assist the Revenue & Marketing teams with identification of target sectors and organizations
  • Research targeted accounts to identify key contacts and information for team outreach
  • Prospect into target accounts, utilizing outbound sales tools, campaigns and social outreach
  • Qualify both outbound and inbound leads via email and phone and transition meaningful sales leads into the Sales pipeline
  • Create personalized email campaigns and enhance existing campaigns to engage with prospects and generate demand for EVERFI’s products and solutions
  • Record and maintain in Customer Relationship Management (CRM) system up-to-date team productivity information
  • Coordinate with the Revenue Operations team to maintain correct Account information in the CRM to reflect team member movement  
  • Coordinate with the Global Marketing team to maintain correct Lead Routing structure for internet leads
  • Track and timely report on team progress to weekly, monthly and quarterly goals for initial sales meetings, pipeline sourced, and outreach activity
  • Create and lead new-hire onboarding trainings on sales techniques and processes, skills to develop, as well as introductions to company history and product offerings
  • Maintain current knowledge on the latest trends within the relevant target industry, education technology, and EVERFI’s platform and courses to adapt messaging to prospects' needs and areas of interests
  • Other job-related duties as assigned

Skills, Experience and Qualifications

  • Bachelor's degree preferred or a combination of education and experience 
  • Minimum of one year of experience in a sales development role with high call volume environment, 2 years preferred 
  • Working experience conducting a high volume of outbound phone & email activity
  • Proven track record of exceeding sales goals
  • Ability to conduct proactive outreach to assigned territory 
  • Excellent verbal and written communication skills
  • Excellent customer service skills
  • Strong attention to detail and time management abilities
  • Strong collaboration skills
  • Working experience with Salesforce or other CRM, LinkedIn Sales Navigator preferred
  • Experience with sales coaching and training preferred
  • Ability to travel up to 5% of the time as needed

Work-life, culture, & perks:                                               

  • Competitive base salary and bonus potential
  • 401k program with company match 
  • Comprehensive health care and excellent parental leave benefits
  • Flexible PTO and generous holiday schedule
  • Casual work environment and great office locations
  • Annual company-wide retreat
  • Opportunity to work with talented people who have fun in the workplace

Company Values:

We’re looking for future team members who are energized and inspired by our values, as well as people who bring new backgrounds, perspectives, and experiences. At EVERFI, our eight core values are an active part of everything we do:

  • Relationships First
  • Demand Excellence
  • Embrace Diversity of Thought & Drive Change
  • Act Like an Owner
  • Always Show Up
  • Share the Credit
  • Require Honesty & Positivity
  • Always Ask: “Did I Matter Today?”



EVERFI appreciates your interest in our company as a place of employment. It is EVERFI policy to provide equal opportunity for employment to all qualified employees and applicants, regardless of race, religion, religious affiliation, ancestry, citizenship status, marital status, familial status, sexual orientation, gender identity, color, creed, national origin, sex, age, disability, or veteran status or any other characteristic protected by local, state or federal law. This policy applies to all areas of employment including recruitment, placement, training, transfer, promotion, termination, pay, and other forms of compensation and benefits. EVERFI will provide reasonable accommodations to qualified individuals with disabilities.

Job ID: 4014859
Employment Type: Other