Senior Web Analyst (Adobe-oriented)

Description

Are you a seasoned Adobe analytics expert with a passion for data and challenging tracking tasks?

If so, this could be the perfect opportunity to join EPAM as a Senior Web Analyst, where your expertise in Adobe web analytics tools will be the driving force behind our data-driven success stories. We seek a solid professional to support our clients with data-based recommendations and actionable insights.
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What You'll Do

• Develop a measurement strategy and collaborate with the product ownership team to define KPIs for product success
• Implement user behavior tracking, utilizing creative approaches for effective data capturing
• Collect business requirements for tracking and provide them to the development team
• Design complex end-to-end analytics pipelines encompassing web analytics, advertising and CRM systems
• Make data-based recommendations on how to improve clients' online strategy
• Conduct in-depth research on various aspects of customers' online strategies
• Set up and execute A/B and MVT tests: hypothesis generation, sample volume estimation, experiment planning, reporting
• Build insightful automated dashboards

• 3+ years of Web Analytics experience
• Experience in a variety of Adobe web analytics tools (audit, setup, reporting, working with API): Adobe Analytics, Adobe Target, Adobe Launch
• Skills in implementing tags using tag management systems (including writing custom tags on JavaScript & jQuery)
• Expertise in creating and explaining dashboard reports, using data visualization tools
• Knowledge of Web Analytics project documentation development and maintenance
• Proficiency in A/B testing
• Background in EDW, like BigQuery/Amazon Redshift/Snowflake
• Communication skills, ability to explain analytical things for non-technical stakeholders
• English level: B2 and above

• Competency in SQL, R, Python
• Knowledge of JavaScript
• Experience in online marketing or product analytics
• Skills in statistics and analytics with an ability to spot trends in data
• Degree in Marketing, Mathematics, Statistics, Engineering

• We connect like-minded people:
  • Delivering innovative solutions to industry leaders, making a global impact
  • Enjoyable working environment, whether it is the vibrant office or the comfort of your home
  • Opportunity to work abroad for up to two months per year
  • Relocation opportunities within our offices in 50+ countries
  • Corporate and social events
• We invest in your growth:
  • Leadership development, career advising, soft skills and well-being programs
  • Certifications, including GCP, Azure and AWS
  • Unlimited access to LinkedIn Learning, Get Abstract, O'Reilly, Cloud Guru
  • Free English classes with certified teachers

• We cover it all:
  • Participation in the Employee Stock Purchase Plan
  • Monetary bonuses for engaging in the referral program
  • Comprehensive medical & family care package
  • Four trust days per year for personal needs
  • Discounts for fitness clubs
  • Benefits package (hotels, restaurants, stores and services)

• EPAM Armenia is a team of 900+ talented innovators united by a passion for technology. In 2014, we opened our first office in Yerevan, and now we have a second engineering hub in Gyumri. We've built a continuously learning organization that helps its employees rapidly advance their careers. Here you will work with the world's industry leaders, support impactful projects using the latest technologies, collaborate with multi-national teams, and have access to a wide variety of development opportunities