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Sales Planning Manager

AT Diageo
Diageo

Sales Planning Manager

Istanbul, Turkey

Sales Planning Manager

About us

With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company. Bring your passion and use your curiosity as you explore, collaborate, and innovate to build brands consumers love. Together with passionate people from all over the world, you'll test new ideas, learn and grow, and unlock a brighter, more exciting future.

Join us to create a career worth celebrating.

About the Function

Our Sales team love building relationships, connecting with customers to sell our much-loved brands in new and vibrant markets where they can thrive. They help sell our iconic brands across 180 countries every year.

We're operating across different markets, channels, and areas of expertise. Using your curiosity and passion, you'll make the most of consumer insight and digital platforms, reaching new customers, markets, and celebrations to help us achieve our growth potential. We'll support your learning and growth as you develop your career with us and work with people across our business to realise your fullest potential.

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What about the role?

The successful candidate will be responsible for developing and implementing sales strategies, forecasting, and planning activities to drive revenue growth and achieve internal sales targets, in full compliance with competition law regulations. This role requires a deep understanding of consumer trends and market dynamics, as well as excellent analytical and communication skills.

Role Responsibilities

What you will be doing?
  • Annual & monthly sales planning by channel, brand and SKU
  • SIT Management
  • Discount budget management and analysis, align with commercial strategy in accordance with the competition law rules
  • Market share, stock share, distribution & opportunity analyses in accordance with the competition law rules
  • Forecasting and pipeline planning for innovation brands
  • Managing all field-related processes through close coordination with field teams
  • Collaborate with cross-functional teams, including Field Teams, Marketing, Supply Chain, and Finance, to develop comprehensive sales plans that align with overall business goals.
  • Lead the sales forecasting process by utilizing historical data, market insights, and demand drivers to generate accurate sales forecasts for different product categories and regions.
  • Monitor actual sales performance against forecasts and analyze deviations to identify root causes and develop corrective actions.
  • Generate regular reports and dashboards to provide insights into sales performance, market trends, and key metrics


Experience / skills required
  • What we are looking for
  • B.A. or B.Sc. or MBA degree
  • Mimimum 5 years of experience in sales planning, forecasting, or strategic planning within the FMCG industry
  • Excellent command of English
  • High proficiency in Microsoft Office tools (especially Excel and PowerPoint)
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable insights

Key Competencies
  • Analytical mind with strong planning and organizational skills
  • Result oriented and highly motivated approach with entrepreneurial mindset
  • High interpersonal & communication skill
  • Proactive and critical thinking approach
  • Self-initiative and research-oriented mindset


Diversity statement

Our purpose is to celebrate life, every day, everywhere. And creating an inclusive culture, where everyone feels valued and that they can belong, is a crucial part of this.

We embrace diversity in the broadest possible sense. This means that you'll be welcomed and celebrated for who you are just by being you. You'll be part of and help build and champion an inclusive culture that celebrates people of different gender, ethnicity, ability, age, sexual orientation, social class, educational backgrounds, experiences, mindsets, and more.

Our ambition is to create the best performing, most trusted and respected consumer products companies in the world. Join us and help transform our business as we take our brands to the next level and build new ones as part of shaping the next generation of celebrations for consumers around the world.

Feel inspired? Then this may be the opportunity for you. If you require a reasonable adjustment, please ensure that you capture this information when you submit your application.

Client-provided location(s): İstanbul, Türkiye
Job ID: Diageo-JR1112767
Employment Type: Full Time

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Fitness Subsidies
    • Pet Insurance
    • Mental Health Benefits
  • Parental Benefits

    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
    • Adoption Leave
  • Work Flexibility

    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
  • Financial and Retirement

    • 401(K)
    • Pension
    • Stock Purchase Program
    • Performance Bonus
    • Relocation Assistance
  • Professional Development

    • Tuition Reimbursement
    • Promote From Within
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
    • Leadership Training Program
    • Associate or Rotational Training Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Woman founded/led

Company Videos

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