West Region Community Affairs Lead

At CVS Health, we're building a world of health around every consumer and surrounding ourselves with dedicated colleagues who are passionate about transforming health care.As the nation's leading health solutions company, we reach millions of Americans through our local presence, digital channels and more than 300,000 purpose-driven colleagues - caring for people where, when and how they choose in a way that is uniquely more connected, more convenient and more compassionate. And we do it all with heart, each and every day. Position Summary
The West Region Community Affairs Lead / Sr. Manager will serve as the strategic lead and expert in community affairs, relations and engagement to support brand awareness, membership retention and growth. The MHCA will also support CVS Health Enterprise in localizing initiatives at the community level.

Required Qualifications

• Cultivate and maintain strategic relationships with senior leadership across the Enterprise, representing all lines of business, to identify and execute collaborative marketing opportunities that align with local market growth and retention goals. This includes close partnership with key internal stakeholders such as Aetna Businesses and Marketing teams, CVS Health's Corporate Social Responsibility, Impact Investments, Government Affairs, Corporate Communications, Medical Affairs, and Workforce Initiatives teams to align on shared goals, amplify community impact, and ensure cohesive messaging and execution across initiatives.
• Leverage CVS Health grants and resources in-market as appropriate.
• Lead efforts to reply substantively to RFPs/Finalist Presentation requests from business segments regarding community presence and engagement.
• Research and suggest appropriate marketing opportunities (including but not limited to event and sponsorships) in respective markets / region.
• Develop and deploy tactics that are repeatable, scalable, measurable, engaging and differentiate the Aetna brand to support growth and retention in local markets by accessing competitor intelligence, multicultural insights, community relations opportunities, media and communications strategies, volunteerism and employee giving.
• Establish and maintain not-for-profit and for-profit community partnerships that fuel local market growth
• Ability to manage key internal and external partners
• Serve as a thought-leader with local organizations (multi-cultural, faith-based, community, business, broker/consultant, trade, etc.) in order to better understand community health needs, as well as to create Aetna brand goodwill.
• Effectively manage and influence local social media efforts with a particular emphasis on LinkedIn and local community media outlets to create deeper engagement with local communities.
• Available evenings and weekends as needed to participate in important community activities.
• Willingness and ability to travel.

• Affordable medical plan options, a 401(k) plan (including matching company contributions), and an employee stock purchase plan.
• No-cost programs for all colleagues including wellness screenings, tobacco cessation and weight management programs, confidential counseling and financial coaching.
• Benefit solutions that address the different needs and preferences of our colleagues including paid time off, flexible work schedules, family leave, dependent care resources, colleague assistance programs, tuition assistance, retiree medical access and many other benefits depending on eligibility.