Gerente Trade Marketing Wine
Job Description
Ciudad de Mexico
Nivel de Estudios
Degree in Business, Marketing or similar areas.
Advanced English
Experiencia Requerida
5+ years of experience in Sales, Marketing or Trade Marketing Manager with experience in the Beverage Alcohol sector, specifically in wine.
Habilidades
Soft Skills
• Strategic thinking and focused on delivering results.
• Good verbal and written communication skills
• Willingness and motivation
• Problem solving
• Proactiveness
• Leadership skills
• Team player
Technical Skills
• Microsoft package (Word, Excel, Power Point)
• Strong organisational skills
• Strong presentation skills
• Project management
• Critical thinking
• Strong written and verbal communication skills and ability to work with people or different background and levels of
experience
• Proactive problem solving
• Negotiation skills
Resumen
Dedicated to growing the channel distribution of our brand portfolio in a sustainable and innovative way, aligned with the MX
distributors, developing further current and new commercial relations across the sales channel. This role will direct and control the
execution of sales and trade development plans with the customers and distributors in order to generate brand building/awareness
and achieve optimum profitable sales value.
Responsabilidades
1
Responsible to ensure the successful execution of all On Premise brand marketing strategy nationally, workin
with the distribuitors multifunctional teams. Monitor and communicate competitive activity, opportunities and
plan status through monthly reporting.
2
Work collaboratively to Mexico commercial management team, following the macro strategy for the
market,Aligned with a performance strategy monitoring: stablish individual targets to each customer segmented
by brand portfolio fit
3
Continuously observe market trends and actively search for new business opportunities in the market,
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identifying potential for improvement
4
Create Lighthouse accounts programming and rankings that will orientate management and map development
opportunities
5
Work along with distributor`s cross functional teams to align resources and execute plans.
Act as a brand ambassador while showcasing our portfolio and hosting trainings to trade/staff
6
Collaborate with the distributors to shape the fundamental Sales & Marketing execution in the Key/Lighthouse
On Premise accounts in Mexico, focusing on building High Margin brands.
7
Focus expanding depletions while protecting margins, including managing promotional spend against budget
by customer, and ensuring effectiveness of this spending to optimize the outcome.
8
Review and manage customer's depletion and inventory levels, with the distributor support to expand
distribution and execute local market programs.
Identify final consumers targeting the creation of a consumer database for DTC strategy in Mexico
9
Manage and coordinate special events, seminars and visits by the Company winemakers and marketing
personnel, by working closely with distributors sales/ Marketing Services Associate.
Location
Mexico City
Additional Locations
Job Type
Full time
Job Area
Sales
Equal Opportunity
Constellation Brands is committed to a continuing program of equal employment opportunity. All persons have equal employment opportunities with Constellation Brands, regardless of their sex, race, color, age, religion, creed, sexual orientation, national origin or citizenship, ancestry, physical or mental disability, medical condition (cancer or genetic characteristics), marital status, gender (including gender identity or gender expression), familial status, military or veteran status, genetic information, pregnancy, childbirth, breastfeeding, or related conditions (or any other group or category within the framework of the applicable discrimination laws and regulations).
Perks and Benefits
Health and Wellness
Parental Benefits
Work Flexibility
Office Life and Perks
Vacation and Time Off
Financial and Retirement
Professional Development
Diversity and Inclusion