Associate Director, US HCP Hematology Marketing - REBLOZYL

Position Summary:

Our US REBLOZYL Marketing team is growing, and we are seeking an Associate Director who will be responsible for leading key marketing activities and strategy for REBLOZYL focused on delivering on business objectives for REBLOZYLs MEDALIST MDS indication. As part of this team, you will be a key contributor to the development and execution of brand strategy, leading matrix collaboration and managing agency partners to successfully execute brand plans focused on implementing key personal and non-personal promotional strategy focused on HCP stakeholders.

This role requires a highly motivated individual who can work with a high degree of autonomy, in a dynamic environment utilizing creative problem-solving skills. This role will report to the Senior Director of US REBLOZYL HCP Marketing. US Marketing experience and experience in Hematology/Oncology is highly valued.

Responsibilities:

• Drive and own key projects that support REBLOZYLs core growth drivers
• Lead and foster collaboration with cross-functional partners (Medical, Sales, Training, VAP, BI&A, etc.) to develop strategy and mobilize action plans
• Prioritize tactical activities based upon customer insights and brand strategy
• Partner with market research and analytics colleagues to identify, analyze, and report key performance indicators
• Support preparation for business/ performance updates and special projects to executive leadership
• Lead internal review processes and work with external partners to ensure timely and accurate preparation of tactical projects
• Manage annual promotional budgets and ensure proper execution
• Identify and pursue mastery of critical core marketing processes, practices, and expertise required to drive business performance

Qualifications & Experience:

• 5-7 years of pharmaceutical experience with a background in marketing, and/or sales and market access
• Track record for driving brand performance through collaboration and strategic thinking
• Strong communication skills to provide expectations and strategic vision for other functions
• Initiative, creativity, and ability to work effectively in a complex, rapidly changing environment
• Strong project management skills and the ability to prioritize and work on multiple tasks with a sense of urgency
• Ability to effectively and efficiently manage agencies/vendors to budget
• Proven team player with ability to navigate and collaborate cross functionally
• Bachelors degree required; graduate degree preferred.

Around the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.

Physical presence at the BMS worksite or physical presence in the field is an essential job function of this role which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and enhances the Company culture.

To protect the safety of our workforce, customers, patients and communities, the policy of the Company requires all employees and workers in the U.S. and Puerto Rico to be fully vaccinated against COVID-19, unless they have received an exception based on an approved request for a medical or religious reasonable accommodation. Therefore, all BMS applicants seeking a role located in the U.S. and Puerto Rico must confirm that they have already received or are willing to receive the full COVID-19 vaccination by their start date as a qualification of the role and condition of employment. This requirement is subject to state and local law restrictions and may not be applicable to employees working in certain jurisdictions such as Montana. This requirement is also subject to discussions with collective bargaining representatives in the U.S.

Our company is committed to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace adjustments and ongoing support in their roles. Applicants can request an approval of accommodation prior to accepting a job offer. If you require reasonable accommodation in completing this application or if you are applying to a role based in the U.S. or Puerto Rico and you believe that you are unable to receive a COVID-19 vaccine due to a medical condition or sincerely held religious belief, during or any part of the recruitment process, please direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

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