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Director of Software Engineering, Loyalty, Incentives & Ads Tech - Marketplace

2 days ago Amsterdam, Netherlands

About Marketplace

Marketplace owns the overall traveler experience. They truly understand traveler behavior across multiple verticals and are responsible to define and achieve our product vision.

The Marketplace Business Unit drives travelers into the right vertical funnel at the right time and will increase connected trip (multi-vertical) transactions as well as traveler loyalty through Genius. Marketplace manages the common parts of our website and app, provides product capabilities that are required across BUs and sets common product standards.

Profile Director of Software Engineering, Loyalty, Incentives & Ads Tech - Marketplace

The Loyalty, Incentives and Ads tech area has a diverse portfolio.

A primary aspect of the portfolio focuses on driving traveler loyalty and value through the Genius loyalty program and commercial incentives that extend across the Connected Trip, while owning the traveler identity foundation that powers recognition and benefits delivery.

Identity platform owns the Identity stack (accounts), Personal Profile, Session & Identification, to enable consistent login, recognition, and status/benefit delivery across surfaces.

The Genius Traveller and Plus areas are responsible for our loyal guests in levels 1, 2, and 3, as well as our global programs and benefits catering to our most highly valuable and loyal customers.

Additionally the area covers Connected Trip Benefits, White Label Packages and Sustainability.

And last but certainly not least, the portfolio covers Ads Tech which is responsible for Sponsored Listings and Native Display advertising.

Given the nature of the portfolio the area has significant dependencies, both business and technology related, across almost the full landscape of Booking.com, with significant collaboration and coordination required with each of the BUs.

We are looking for a technology leader to lead this portfolio, partnering with the Data and Product leaders to deliver on our ambition for the Connected Trip. The person in this role will need to drive delivery and evolve the capabilities of this area.

Responsibilities:

You will be:

  • Developing deep partnership with senior Technology, Data and Product leadership mapping out our long term technology vision, strategy and roadmap to ensure capabilities within the BU are fit for the future and have a clear evolution path
  • Defining and develop the operating model for their team that is linked clearly to, and delivers against, the strategic objectives of their BU and Booking.com
  • Developing a sustainable, high performance organization
  • Leading, inspiring and motivating a team, setting clear expectations around what success looks like, giving ownership and providing clarity when necessary
  • Ensuring that future technology investments and capabilities are widely socialized, understood, prioritized and aligned so that they are built effectively into medium to long term planning horizons
  • Communicate strategy in a compelling manner to multiple teams and stakeholders
  • Create a learning environment by coaching, maintaining two-way feedback, helping people extract & share personal learnings, and supporting teams to constantly adapt
  • Foster the engineering culture; innovate, work as a team and celebrate success
  • Build a world class team through nurturing, attracting, and retaining tech talent from around the world
  • Lead, influence and own delivery within your function including department goals
  • Maintain focus on the end goal, minimise risk and remove roadblocks for our strategic agenda
  • Foster mastery in engineering craftsmanship across Booking.com including shaping ways of working
  • Own Technology-wide topics and help lead and grow the department
  • Identify problems and significantly improve, change or adapt existing methods and techniques drawing from personal experiences and feedback
  • Shape, define and build new services, processes and operational plans in alignment with the commercial and financial needs of the business
  • Make decisions in complex and ambiguous situations, and guide others in their decision making by recognizing and challenging assumptions, introducing relevant data and multiple perspectives
  • Ensure that the Booking architecture principles and engineering practices are adhered to, and that there is direction and alignment for each product
  • Anticipate the need for changes based on context, and set renewed courses of action to engage teams and achieve goals, while striving to make the impact clear and understandable

Ideal Experience & Skills:

You have:

  • Deep technical experience related in Software Engineering
  • Tech leadership experience with demonstrated success of building, shaping and leading a cross functional Engineering function
  • Industry experience at fast moving, innovative global technology companies
  • Experience operating large, Internet scale applications and distributed systems spanning multiple languages, platforms, front and back end services, networks and public cloud platforms (AWS)
  • Deep understanding of technology, with a proven track record of designing and building platforms at scale
  • Able to provide technical direction to the teams (driving tech strategy, making build vs. buy decisions, prioritising etc.)
  • Demonstrable expertise in leading in Agile environments and more importantly an Agile culture and ethos
  • Demonstrable experience of setting, leading and influencing both the Engineering and Business strategy for the medium and long-term
  • Experience with managing and coaching teams of senior tech leaders including building and growing teams

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OTHER PERSONAL CHARACTERISTICS

  • Character traits: open minded, with a learning attitude, transparent behavior, positive, overachiever, strong communicator, proactive and collaborative
  • Strategic thinker yet focused on execution; able to roll up sleeves and get things done
  • Able to function in a fast-moving entrepreneurial environment
  • Data driven, experiment-oriented, ready to learn and open to change
  • Keeping the customer at the center of everything you do
  • Good cultural and organizational sensitivity
  • Committed to building a diverse and inclusive work environment

Pre-Employment Screening

If your application is successful, your personal data may be used for a pre-employment screening check by a third party as permitted by applicable law. Depending on the vacancy and applicable law, a pre-employment screening may include employment history, education and other information (such as media information) that may be necessary for determining your qualifications and suitability for the position.

Client-provided location(s): Amsterdam, Netherlands
Job ID: booking-21381
Employment Type: OTHER
Posted: 2025-10-24T18:34:04

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • Fitness Subsidies
    • Dental Insurance
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Adoption Leave
    • Birth Parent or Maternity Leave
    • Non-Birth Parent or Paternity Leave
    • Family Support Resources
    • Return-to-Work Program
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Commuter Benefits Program
    • Casual Dress
    • Happy Hours
    • Snacks
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Volunteer Time Off
    • Summer Fridays
  • Financial and Retirement

    • Pension
    • Company Equity
    • Performance Bonus
    • Relocation Assistance
    • Stock Purchase Program
  • Professional Development

    • Promote From Within
    • Mentor Program
    • Access to Online Courses
    • Lunch and Learns
    • Internship Program
    • Leadership Training Program
    • Work Visa Sponsorship
    • Learning and Development Stipend
    • Professional Coaching
    • Shadowing Opportunities
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Unconscious Bias Training