Get to Know Us:
It's fun to work in a company where people truly believe in what they're doing!
At BlackLine, we're committed to bringing passion and customer focus to the business of enterprise applications.
Since being founded in 2001, BlackLine has become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility, and we are committed to delivering innovative solutions and services to empower accounting and finance leaders around the world to achieve Modern Finance.
Being a best-in-class SaaS Company, we understand that bringing in new ideas and innovative technology is mission critical. At BlackLine we are always working with new, cutting edge technology that encourages our teams to learn something new and expand their creativity and technical skillset that will accelerate their careers.
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Work, Play and Grow at BlackLine!
Make Your Mark:
The Senior Director of Marketing is a strategic executive leader responsible for overseeing and implementing strategic marketing initiatives in specific geographic regions or territories. This role requires an experienced B2B marketing leader with extensive experience in developing and executing successful marketing campaigns and the ability to influence global go-to market strategies.
The primary responsibility of the Senior Director of Marketing is to work directly with the CRO, Senior Vice President of Sales, and global Marketing disciplines to translate business goals into integrated marketing plans that deliver pipeline, accelerate sales velocity, and support regional revenue growth. This role will coach and mentor staff to execute agreed plans and support individual sales teams across client and net new business.
The role serves as a B2B strategist, creative contributor, and project manager, ensuring consistent and high-quality marketing pipeline-building activities.
The ideal candidate will be detail-oriented, tech-savvy, a good writer, and enjoy data analysis. You will lead and develop a high-performing EMEA marketing operations organization and serve as a key member of the global marketing leadership team. You will not be afraid of hard work and will enjoy making those around you successful.
You'll Get To:
- Strategy development and implementation of a comprehensive marketing plan that aligns with the overall business objectives and drives revenue growth in the assigned territories.
- Lead a team of marketing managers and/or specialists. Provide guidance, support and mentorship to ensure the team's success.
- Collaborate with cross-functional teams, including sales, product marketing, solutions marketing and corporate marketing, to execute global integrated marketing campaigns that effectively target key accounts in the territories.
- Cultivate strong relationships with key stakeholders, including regional sales teams, channel partners, and industry influencers, to drive collaboration and ensure marketing efforts are aligned with sales goals.
- Develop and manage regional marketing budget including events, field marketing, and customer marketing, ensuring optimal allocation of resources to achieve maximum return on investment.
- Define key performance indicators (KPIs) for events, field and customer marketing activities, track and analyze campaign performance, and provide regular reports and insights to senior leadership.
- Collaborate with other regional marketing leaders and contribute to the development and sharing of best practices, marketing tools, and processes to enhance overall marketing effectiveness.
Managerial Responsibility
- Lead, mentor, and develop a multi-disciplinary marketing team across events, field marketing, and customer marketing.
- Cultivate a high-performance culture focused on accountability, innovation, and collaboration.
What You'll Bring:
Years of Experience in Related Field: 20+ years
Education: Related degree
Technical/Specialized Knowledge, Skills, and Abilities:
- 15+ years of experience in B2B SaaS marketing, including 5+ years in regional leadership roles
- Proven success in leading marketing teams across multiple countries in EMEA
- Deep understanding of pipeline contribution models, account-based marketing, and intent-based strategies
- Executive presence and experience influencing C-level stakeholders
- Strong operational and analytical skills; able to define and measure marketing impact
- Demonstrated ability to build and lead high-performing teams
- Excellent communication and storytelling capabilities, both written and verbal
- Experience with tools such as Salesforce, Marketo, 6Sense, Tableau, and event/engagement platforms
We're Even More Excited If You Have:
- Experience training and managing people.
- Experience in content writing and trade show management.
- Experience using Tableau, Marketo, On24, Cvent, 6Sense, Salesforce, Wrike, Outreach, Sales Navigator, LinkedIn, Social Advocacy, and Direct Mail platforms i.e. Sendosa or Reachdesk (or similar solutions.).
Thrive at BlackLine Because You Are Joining:
- A technology-based company with a sense of adventure and a vision for the future. Every door at BlackLine is open. Just bring your brains, your problem-solving skills, and be part of a winning team at the world's most trusted name in Finance Automation!
- A culture that is kind, open, and accepting. It's a place where people can embrace what makes them unique, and the mix of cultural backgrounds and varying interests cultivates diverse thought and perspectives.
- A culture where BlackLiner's continued growth and learning is empowered. BlackLine offers a wide variety of professional development seminars and inclusive affinity groups to celebrate and support our diversity.
BlackLine is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, ethnicity, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws.
BlackLine recognizes that the ways we work and the workplace itself have shifted. We innovate in a workplace that optimizes a combination of virtual and in-person interactions to maximize collaboration and nurture our culture. Candidates who live within a reasonable commute to one of our offices will work in the office at least 2 days a week.