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Field Marketing Specialist, Mid-Market

Los Angeles, CA

Get to Know Us:

It's fun to work in a company where people truly believe in what they're doing!

At BlackLine, we're committed to bringing passion and customer focus to the business of enterprise applications.

Since being founded in 2001, BlackLine has become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility, and we are committed to delivering innovative solutions and services to empower accounting and finance leaders around the world to achieve Modern Finance.

Being a best-in-class SaaS Company, we understand that bringing in new ideas and innovative technology is mission critical. At BlackLine we are always working with new, cutting edge technology that encourages our teams to learn something new and expand their creativity and technical skillset that will accelerate their careers.

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Work, Play and Grow at BlackLine!

Make Your Mark:

The goal of the BlackLine Field Marketing Specialist is to support sales team activities and manage marketing projects that drive a demonstrable business impact on sales growth. We are looking for a data-driven, creative, and detail-oriented individual to build and execute field marketing programs.

Program team motto and core value:

  • Motto: "Plan the Work, Work the Plan"
  • Core values:
  • Collaboration is key because to get where we need to go, the four wheels of our bus must roll in the same direction.
  • Detail orientation matters, because taking a bumpy road slows down arrival to our destination.

You'll Get To:

  • Collaborate with peers and vendors to plan and execute field marketing events, which include (but are not limited to) tradeshows and Blackline-hosted events.
  • Manage the field marketing budget and communication processes; follow up, analyze, and report on results; and make recommendations for program optimization
  • Support the event process by writing copy, creating landing pages, and leveraging marketing technology platforms.
  • Produce the weekly sales team newsletter and other team communications
  • Acts as a backup for team members and performs other duties as assigned, such as assisting with direct mail or e-gifting programs.

What You'll Bring:

  • Knowledge and proficiency in using MS Office and Salesforce
  • Desired knowledge in other communication and marketing automation tools such as Cvent, Wrike, Canva, Outreach, Sway, Marketo, Sendoso, 6Sense, and Tableau.
  • Undergraduate degree or related associate degree. Relevant work experience may be considered in place of a college degree
  • Minimum of 3 years of work-related experience in event marketing.
  • Demonstrates the ability to plan, execute, and manage field marketing programs
  • Can balance big-picture goals along with doing budget, tactical, and detailed execution work
  • Possesses strong project and data management skills as well as excellent writing and verbal communication skills
  • Understands how to work collaboratively and cross-functionally with peers, Sales, Partner Alliances, and Shared Services to achieve goals; can be politely assertive when needed.
  • Has a strong sense of commitment, urgency, focus, and discipline; operates as a team player with a self-starter mentality
  • Is comfortable taking direction from others as well as making recommendations for change
  • Enjoys learning and applying new technologies to solve challenges; is comfortable working in an extremely busy and rapidly changing environment

We're Even More Excited If You Have:

  • Experience planning and running events and /or marketing programs
  • Experience in B2B software sales, finance, accounting, or business development
  • Experience in writing professional communications

Thrive at BlackLine Because You Are Joining:

  • A technology-based company with a sense of adventure and a vision for the future. Every door at BlackLine is open. Just bring your brains, your problem-solving skills, and be part of a winning team at the world's most trusted name in Finance Automation!
  • A culture that is kind, open, and accepting. It's a place where people can embrace what makes them unique, and the mix of cultural backgrounds and varying interests cultivates diverse thought and perspectives.
  • A culture where BlackLiner's continued growth and learning is empowered. BlackLine offers a wide variety of professional development seminars and inclusive affinity groups to celebrate and support our diversity.

BlackLine is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws.

BlackLine recognizes that the ways we work and the workplace itself has shifted. We innovate in a workplace that optimizes a combination of virtual and in-person interactions to maximize collaboration and nurture our culture. Candidates who live within a reasonable commute to one of our offices will work in the office at least 2 days a week.

Salary Range:

USD $75,000.00 - USD $99,000.00

Pay Transparency Statement:

Placement within this range depends upon several factors, including the applicant's prior relevant job experience, skill set, and geographic location. In addition to base pay, BlackLine also offers short-term and long-term incentive programs, based on eligibility, along with a robust offering of benefit and wellness plans.

Client-provided location(s): Los Angeles, CA, USA
Job ID: blackline-4549-en-us
Employment Type: Other

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Health Reimbursement Account
    • Dental Insurance
    • Vision Insurance
    • Life Insurance
    • Short-Term Disability
    • Long-Term Disability
    • FSA
    • FSA With Employer Contribution
    • HSA
    • HSA With Employer Contribution
    • Pet Insurance
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Remote Work Opportunities
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Happy Hours
    • Snacks
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Unlimited Paid Time Off
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
    • Volunteer Time Off
    • Summer Fridays
  • Financial and Retirement

    • 401(K) With Company Matching
    • Company Equity
    • Performance Bonus
  • Professional Development

    • Tuition Reimbursement
    • Learning and Development Stipend
    • Promote From Within
    • Shadowing Opportunities
    • Access to Online Courses
    • Lunch and Learns
    • Leadership Training Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)
    • Woman founded/led