At Apple, we focus deeply on our customers' experience. Apple Ads brings this same approach to advertising, helping people find exactly what they're looking for and helping advertisers grow their businesses. Our technology powers ads and sponsorships across Apple Services, including the App Store, Apple News, and MLS Season Pass. Everything we do is designed for trust, connection, and impact: We respect user privacy, integrate advertising thoughtfully into the experience, and deliver value for advertisers of all sizes-from small app developers to big, global brands. Because when advertising is done right, it benefits everyone. Do you have a passion for content development and driving business metrics? We're looking for an expert B2B storyteller who can contextualize consumer and market trends and weave product insights into compelling narratives that engage and educate our customers and unlock new business opportunities. Reporting to the Worldwide Content Marketing Manager, the Sales Content Marketer will play a hands-on role in executing content strategies and driving deliverables in support of our advertising business across Apple News and MLS Season Pass. Deep understanding of brand marketing and the digital advertising landscape, especially across digital media platforms including publishing and CTV, is ideal.
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Description
In this role, you'll drive foundational marketing content development -that is informed by business objectives, customer use cases, and product functionality - from narrative strategy through channel execution. You'll be a trusted subject matter expert on our advertising solutions, audience needs, business challenges and opportunities, and content development and activation framework. This role collaborates across extended marketing, sales, product, insights, revenue strategy, and legal teams to seek ongoing feedback to strengthen program messaging and customer communications. The day-to-day responsibilities may include: developing project briefs, writing short- and long-form content for commercial programs, seeking and providing constructive and actionable feedback, and ensuring accuracy, clarity, and consistency across final deliverables from extended marketing teams. The narratives the Sales Content Marketer creates may come to life as content for closed-door presentations, leave behinds, best practices guides, live events, and more.
Minimum Qualifications
- Minimum 10 years direct experience developing B2B marketing content for sales enablement.
- Creative and analytical problem solver, with demonstrated experience translating business opportunities into effective content strategies.
- Extraordinary written and verbal communication - with ability to adapt for different audiences and persuasively convey key messages.
- Skilled at building relationships and leading through influence, discussing and debating ideas in a collaborative way, developing an informed point of view, and driving focus across a geographically distributed team.
- Self-starter who excels at navigating through ambiguity to connect the dots and move initiatives forward - from strategy and concept to production and delivery to measurement and optimization.
- Strong attention to detail and effective project management skills to stay up-to-date with the latest plan of record, keep marketing and business partners in the know, and provide ongoing inputs to help other program marketing leads refine plans.
- Possess unquestionable personal code of ethics and integrity.
Preferred Qualifications
- Previous experience supporting sales teams on digital platforms, including content publishers and CTV.
- Knowledge of digital marketing ad products, especially search, display, and video, and how best to position them to brands across categories.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $143,900 and $269,100, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
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