Retail Commercial Strategy Lead: Canada and Latin America

Imagine what you could do here! The people here at Apple don't just create products - they build the kind of wonder that's revolutionized entire industries. It's the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work. Here on the Apple Store Online team, we are responsible for Apple's largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things. The Apple Retail team is seeking an exceptional Go-to-Market Commercial leader to develop and execute a comprehensive commercial strategy for Canada and Latin America, driving transformative growth. In this role, you will leverage a deep understanding of retail trends, consumer insights, and the unique dynamics of retail landscape in developed and emerging countries to craft strategies that accelerate growth and innovation for Apple Retail. We are seeking a strategic powerhouse with exceptional storytelling and communication abilities, strong commercial acumen, and outstanding relationship-building skills. The ideal candidate will have significant experience in management consulting, retail strategy, or commercial go-to-market planning, with a proven track record of delivering measurable business results.

• Design and implement a go-to-market strategy for Retail in Canada and Latin America, focusing on value propositions like affordability, offers, and fulfillment to meet business goals.
• Analyze trends and customer behaviors to recommend effective promotions, programs, and initiatives for growth and engagement.
• Provide actionable insights on market and business performance to Retail leadership, highlighting opportunities and key trends.
• Lead the ideation and development of new business concepts, managing the process from idea to implementation with cross-functional teams.

• Bachelor's degree in Business, Marketing, Economics, or equivalent experience.
• 7+ years in management consulting, commercial strategy, go-to-market planning, or retail business management.
• Proven ability to analyze market trends, consumer behavior, and performance to develop strategies.
• Excellent leadership, communication, presentation, and relationship building skills and ability to influence cross-functional teams.

• MBA or Master's degree in a related field.
• 10+ years of commercial strategy, go-to-market planning, or retail business management experience.
• Spanish language skills highly preferred.
• Experience in wireless carrier, fintech, or banking industry.
• Expertise in e-commerce or omnichannel retail strategies for driving online sales growth.
• Creative thinker with innovative growth ideas.