Marcom LA is Apple's Global Marketing Communications group creating and overseeing the world-class marketing and advertising driving Apple's rapidly-growing Services sector including Apple TV, Apple Sports, Apple Music, App Store, Apple Pay, Apple Arcade, Apple News, Apple Books, Apple Podcasts, Apple Maps, iCloud and more. Whether we're launching the Apple Music Super Bowl Halftime Show, introducing Messi to MLS, sharing the next generation of games in the App Store, or celebrating the seamless joy of using Apple Pay, Marcom LA's mission is to build brand love for Apple every day. We do that with inspiring creative, a culture-first mindset, and the belief our Services make our incredible Apple devices even better. We are looking for an Associate Creative Director to join our Marcom LA team. In this role you will collaborate with a group of strategists, brand managers, project managers, producers, as well as cross-functional and external partners to create and craft integrated campaigns for services, such as Apple TV and Apple Sports.
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Description
In this role, you will lead creative efforts and campaigns for Apple TV and Apple Sports and any product or feature launches associated with the brands, such as Apple TV's MLS Season Pass. You will ideate, collaborate, and write for conceptual development and creative execution. With a commitment to excellence, you craft, review, and empower campaigns for the Apple TV and Apple Sports brands and products. You will present work to senior creative staff, product marketing managers, and Apple executives, and articulate concepts with energy and enthusiasm. You will collaborate with the ACD/Art Director to concept ideas and co-direct teams to produce quality creative. You will work across subject areas to integrate strategies and messaging for brand campaigns, digital performance efforts, social, owned channels, and new mediums of communication. You will work with project managers and creative directors to ensure that schedules are accurate, realistic and that deadlines are met. You will also guide creatives to do their best work and to support each other's strengths.
Minimum Qualifications
- 9+ years experience writing and concepting, creative directing and producing major marketing, communication, or advertising campaigns.
- Experience in developing integrated campaigns, earned media efforts, and social-first thinking.
- Bachelors degree in Communications, Advertising, Journalism, English, Copywriting or equivalent industry experience.
- Must provide a creative portfolio or work samples with an emphasis in copywriting.
Preferred Qualifications
- Have made highly crafted work for integrated campaigns in mediums including film advertising, social media, OOH activations, photography, design, and performance marketing.
- Passionate about exceptional writing and creative that is thoughtful, relevant, and at times, provocative.
- Live and breathe sports and culture, and bring that knowledge to the forefront of your thinking.
- Dream of working in a creative and dynamic environment, and embrace the opportunity to continuously enhance the Apple brand.
- Have an incredible talent for developing expertly crafted writing for a brand, tonally cohesive campaigns and the ability to tell a powerful story through the work.
- Spanish language proficiency and knowledge of Spanish-speaking markets preferred.
- Demonstrates a comfort of pushing beyond the status quo.
- Knows the impact of global trends of sports and sports culture.
- High attention to detail and an obsession with the details.
- Resourceful, creative and results oriented with proactive energy and a positive attitude.
- A proven track record of establishing trust, credibility, and influence across multiple partners in order to bring consensus in a highly matrixed organization.
Pay & Benefits
At Apple, base pay is one part of our total compensation package and is determined within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay range for this role is between $170,100 and $255,700, and your base pay will depend on your skills, qualifications, experience, and location.
Apple employees also have the opportunity to become an Apple shareholder through participation in Apple's discretionary employee stock programs. Apple employees are eligible for discretionary restricted stock unit awards, and can purchase Apple stock at a discount if voluntarily participating in Apple's Employee Stock Purchase Plan. You'll also receive benefits including: Comprehensive medical and dental coverage, retirement benefits, a range of discounted products and free services, and for formal education related to advancing your career at Apple, reimbursement for certain educational expenses - including tuition. Additionally, this role might be eligible for discretionary bonuses or commission payments as well as relocation. Learn more about Apple Benefits.
Note: Apple benefit, compensation and employee stock programs are subject to eligibility requirements and other terms of the applicable plan or program.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant .
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