AAA is hiring a Discount Programs & Partnerships Specialist to join our team! This position will manage key Discounts program marketing and analytical functions including partner relations, specifically integration with AAA's U.S. wide loyalty technologies and services. This role will coordinate with internal business and technology teams and ensure the flawless execution of the program's initiatives.
This is a full-time position that will work on a hybrid schedule (onsite & remote), based in Wilmington, DE.
At AAA, your success is our success. What we can offer you:
- A competitive salary commensurate with experience
- Annual Bonus + Annual Merit Increase Eligibility
- Comprehensive health benefits package
- 3+ weeks of paid time off accrued during your first year
- 401(K) plan with company match up to 7%
- Professional development opportunities and tuition reimbursement
- Paid time off to volunteer & company-sponsored volunteer events throughout the year
- Other benefits include a free AAA Premier Membership, Health & Wellness Program, Health Concierge Service, Life Insurance and Short Term/Long Term Disability
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- Serve as key account manager for various regional partners/vendors as assigned
- Lead a cross functional team to ensure consistency across all business line marketing materials related to the various program components.
- Implement partner data collection program to ACA's portfolio of regional and local partners
- Execute the data collection program on boarding process adopt the appropriate products for their needs and managing the onboarding process
- Monitor trends and conduct analysis to ensure that program goals are being met. Identify opportunities and weaknesses. Recommend ideas and solutions for improvement and growth.
- Partner email campaign development and deployment. This requires establishing proper targeting of recipients to ensure that campaign is delivered to intended audience. Includes responsibility for maintaining absolute accuracy as errors have the potential to create legal liability (Federal CAN-SPAM), financial loss and/or brand perception issues.
- Serve as the liaison between Discount Programs and Partnerships and Creative Services or Freelance Designer(s). In conjunction with the Creative Services team, develops the DPP materials needed for marketing, promotion and vendor relationship including but not limited to the development of brochures, signage, and various types of digital marketing assets.
- Conduct preliminary research on pricing options and production schedules for potential marketing channels. Summarize findings and maintains up-to-date information.
- Develop and maintain monthly metric report summarizing performance of all marketing campaigns, which include tracking the costs related to each campaign.
- Monitor trends and conduct analysis to ensure that program goals are being met. Identify opportunities and weaknesses. Recommend ideas and solutions for improvement and growth.
- Research and share relevant marketing updates posted on AICWEB as well as in the general marketplace.
- With guidance, develop detailed web metric reports using site analytic tools and other key business measures for sales and revenue.
- Monitor and respond to incoming member emails and phone calls for Discount Programs and Partnerships while working successfully with partners on resolution.
- Other duties as assigned.
- Ability to leverage knowledge of traditional and digital advertising to deep dive into campaign performance, surfacing insights that marketing can utilize to improve campaign performance.
- Experience in building data driven marketing campaigns as well as the ability to be able to articulate the value of the campaigns to internal and external partners.
- Must be able to handle and prioritize a wide variety of work in a fast-paced environment.
- Agile and conscientious self-starter who thrives in a fast-paced environment.
- Demonstrated ability to work with multiple cross-functional teams.
- BA Marketing or other related field and/or 3-5 years proven marketing experience.
- Advanced knowledge of Microsoft office suite specifically Excel.
AAA Club Alliance (ACA) is an equal opportunity employer.
Our investment in Diversity, Equity, and Inclusion:
At ACA, we are committed to cultivating a welcoming and inclusive workplace of team members with diverse backgrounds and experiences to enable us to meet our goals and support our values while serving our Members and customers. We strive to attract and retain candidates with a passion for their work and we encourage all qualified individuals, regardless of race, color , gender, identity, veteran status, sexual orientation, physical ability or national origin, to apply.
Job Category:
Marketing