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TikTok

TikTok Shop - Strategy & Operations Associate, Business Planning & Operations, UK

London, United KingdomOperationsPosted Sep 30, 2025

Apply on company site View full job

Responsibilities

The Business Planning & Operations team take a strategic approach to driving impact cross-functionally across TikTok. They work with multiple business units and senior stakeholders driving forward business growth and operational efficiency by providing significant business diagnosis and practical solutions through the use of analytical insights.

This is a highly unique role, combining both strategy and execution. Helping support TikTok Shop start-up growth in the rapidly scaling UK market. This motivated, highly analytical individual will work crossfunctionally and independently on analysing data, uncovering opportunities, designing initiatives and helping launch them in the market for generating business impact. Strong preference for those with experience in top-tier strategy consulting firms. Digital and programmatic advertising experience could be helpful as well, but not required.

Responsibilities:
- Lead in-depth data-driven analyses of eCommerce business, including merchant growth and operations, product and content scaling, other key metrics.
- Collaborate with cross-functional teams to setup and execute short-term and long-term strategic initiatives.
- Establish business analysis frameworks to monitor the progress of key indicators, business opportunities and risks. Provide solid business diagnosis and practical solutions.
- Set up annual/quarterly business goals and implementation roadmaps. Regularly conduct business reviews, summarising improvement strategies and methodologies.
- Assume a key role as a strategy business partner for the TikTok eCommerce business teams, leveraging data-driven insights to shape strategic agenda of business teams and fuel business growth.

Qualifications

Minimum Qualifications
- Bachelor's degree or above.
- 2+ years of strategic and analytical experience leading management consulting firm, and/or tech/ecommerce companies.
- Good understanding of eCommerce, and/or Digital advertising markets.
- Excellent analytical skills and problem-solving capabilities. Strong numerical reasoning and modelling skills with proficiency in Excel and/or more advanced data science tools.
- Strong ownership and self-started mentality and desire to work closely with business teams - take proactive initiative to identify business challenges, analyze problems, and autonomously develop and implement innovative solutions; demonstrate motivated self-starter attitude focused on continuous improvement.

Preferred Qualifications
- Background working in a consumer focused environment e.g Commerce, Retail, FMCG, Social Media & content-led, Technology, Entertainment.
- Work experience with Product teams, PMs, Engineers, other technology colleagues.
- Outstanding skills in working with, and influencing numerous stakeholder groups, including senior ones.
- Familiarity and ease of work with various analytical tools, e.g., SQL, Python, are welcome.

Responsibilities

Qualifications

Qualifications

Minimum Qualifications
- Bachelor's degree or above.
- 2+ years of strategic and analytical experience leading management consulting firm, and/or tech/ecommerce companies.
- Good understanding of eCommerce, and/or Digital advertising markets.
- Excellent analytical skills and problem-solving capabilities. Strong numerical reasoning and modelling skills with proficiency in Excel and/or more advanced data science tools.
- Strong ownership and self-started mentality and desire to work closely with business teams - take proactive initiative to identify business challenges, analyze problems, and autonomously develop and implement innovative solutions; demonstrate motivated self-starter attitude focused on continuous improvement.

Preferred Qualifications
- Background working in a consumer focused environment e.g Commerce, Retail, FMCG, Social Media & content-led, Technology, Entertainment.
- Work experience with Product teams, PMs, Engineers, other technology colleagues.
- Outstanding skills in working with, and influencing numerous stakeholder groups, including senior ones.
- Familiarity and ease of work with various analytical tools, e.g., SQL, Python, are welcome.

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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