524 jobs for "Consumer Insights Lead"

Responsibilities

About the team
The Global Business Solutions (GBS) team is responsible for the revenue growth of the TikTok business, and our teams include Sales, Marketing, Ops, Account Managers, Agency and partnerships, as well as Marketing Science.

At TikTok, our Global Business Solutions (GBS) team plays a key role in generating revenue by promoting our advertising solutions, onboarding new clients, driving ad campaigns, and more. As the TikTok community grows at an unprecedented speed around the world, our GBS team leads groundbreaking projects that are changing the landscape of the advertising industry in real time.

Responsibilities
Client Partner will focus on sales growth and acquisition of ROI-driven advertisers from performance-marketing focused gaming vertical. As a member of this team, you are expected to drive consultative engagements with game clients by delivering and selling our advertising products and solutions. Ideal candidates will have extensive experience in advertising/media sales from either platform or internet industry, or have proven business development or marketing experience from gaming verticals and industries to deliver revenue objectives.

- Identify new opportunities and grow performance-driven advertisement business by setting priorities, planning and executing sales strategies and partnering with clients to exceed monthly sales quotas
- Build strong partnership with ROAS-driven key clients;
- Use a consultative approach by offering strategic media solutions that tie to client business objectives;
- Create compelling sales propositions utilizing consumer trends, market knowledge, and data-driven insights;
- Liaise with cross-functional teams on structuring and executing operational and strategic initiatives;
- Develop and implement best practices for client interaction, sales, and services, and contribute to the development of thought leadership.

Qualifications

Minimum Qualification(s):
- Demonstrated an understanding of the gaming industry with a strong existing industry network and experience working with gaming clients
- Proven knowledge and understanding of performance and digital marketing
- 3+ years of experience in either a sales role at a technology-driven company or a performance marketing expert with business development experiences
- Strong sales acumen and proven ability to influence decision makers with excellent communication and presentation skills

Preferred Qualification(s):
- Data-driven decision maker with strong analytical thinking
- Willingness to learn quickly and keep up to date with industry and marketing-focused trends

Responsibilities

Qualifications

Qualifications

Minimum Qualification(s):
- Demonstrated an understanding of the gaming industry with a strong existing industry network and experience working with gaming clients
- Proven knowledge and understanding of performance and digital marketing
- 3+ years of experience in either a sales role at a technology-driven company or a performance marketing expert with business development experiences
- Strong sales acumen and proven ability to influence decision makers with excellent communication and presentation skills

Preferred Qualification(s):
- Data-driven decision maker with strong analytical thinking
- Willingness to learn quickly and keep up to date with industry and marketing-focused trends

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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Perks and Benefits

Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- On-Site Gym
- Long-Term Disability
- Short-Term Disability
- Virtual Fitness Classes
- Mental Health Benefits
Parental Benefits
- Adoption Assistance Program
- Family Support Resources
- Fertility Benefits
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(k) With Company Matching
- Performance Bonus
- Company Equity
Office Life and Perks
- Casual Dress
- Snacks
- On-Site Cafeteria
- Holiday Events
- Company Outings
- Some Meals Provided
- Happy Hours
- Pet-Friendly Office
Professional Development
- Promote from Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity And Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)