188 jobs for "Marketing Manager, Toy Marketing & Activations – Mattel Creations"

Responsibilities

About the team:
TikTok Shop is an e-commerce platform fully integrated into TikTok.

Roles & Responsibilities
- Develop acquisition and growth strategies, aligning with business objectives. Define clear goals and priorities, and pinpoint high-potential opportunities and scalable approaches.
- Drive merchant sourcing and onboarding by identifying and securing high-quality merchants that fit TikTok commerce's positioning. Design and implement partnership frameworks with diverse third parties, including commerce platforms, industry associations, and marketing solution providers to accelerate growth and market penetration.
- Collaborate cross-functionally to streamline new merchants' launch processes, remove operational barriers, and build early-stage success stories that establish market credibility.
- Continuously monitor and analyze merchant and merchandise acquisition performance, optimizing strategies to maximize efficiency and drive sustainable growth.

Qualifications

Minimum Qualifications
- Experience in e-commerce operations or related fields,
- Experience of successfully driving initiatives independently while effectively working with diverse cross-functional teams.
- Data-driven and structured thinker, combining analytical rigor with a strong focus on achieving measurable goals.
- Fluent in English and French to work with French speaking clients

Preferred Qualifications
- A deep understanding of the EU e-commerce landscape is highly desirable.
- Fast learner, proactive, and resilient, able to perform and excel in fast-paced, ambiguous environments.

Responsibilities

Qualifications

Qualifications

Minimum Qualifications
- Experience in e-commerce operations or related fields,
- Experience of successfully driving initiatives independently while effectively working with diverse cross-functional teams.
- Data-driven and structured thinker, combining analytical rigor with a strong focus on achieving measurable goals.
- Fluent in English and French to work with French speaking clients

Preferred Qualifications
- A deep understanding of the EU e-commerce landscape is highly desirable.
- Fast learner, proactive, and resilient, able to perform and excel in fast-paced, ambiguous environments.

About TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.

Size: 5,001 - 10,000 employees
Industry: Entertainment & Gaming

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