TikTok Shop - Fashion Seller Acquisition Manager

Responsibilities

The Fashion team manages businesses within the Fashion category. The team is responsible for identifying, acquiring and growing emerging merchants as well as creating long-term strategies to develop existing businesses on TikTok Shop.

This role is based in Düsseldorf.

Responsibilities include:
Map the Fashion category and subcategories landscape, and define priority on which segment to be developed in collaboration with partners
Build the Fashion category and a clear roadmap to manage long-tail partners
Plan, execute and maintain category performance
Partners acquisition and onboarding: identify potential partners, build onboarding solutions (including business model suggestions, creator affiliation, partners education) and set up their mid and long term account plan and help them grow their business sustainably on the platform
Work cross functionally with internal teams and external service vendors to help partners with content on platform
Own internal projects to contribute to the Fashion ecosystem as a whole (including campaigns, product launches, B2B marketing)
* Come up with initiatives to continuously improve competitiveness advantage

Qualifications

Minimum qualifications:
- 1+ years of relevant work experience of strong network of Germany Fashion partners and strong knowledge of the Germany Fashion industry landscape, consumer demands, digital evolution and mobile transformation.