Head of Brand & Integrated Marketing

If you are energized by building iconic brands, leading breakthrough creative, and proving that brand power drives real revenue, this is your stage.

Key Responsibilities:

• Own and evolve TruGreen's brand strategy to create bold, unmistakable differentiation in a competitive market.
• Define product positioning and messaging that strengthens trust, authority, and urgency to act.
• Lead development of national and local integrated campaigns that connect brand storytelling to demand generation.
• Ensure every touchpoint, from broadcast and digital to field activation and partnerships, creates a compelling reason to choose TruGreen now.
• Partner closely with Growth Marketing, CRM, and Field teams to translate brand momentum into measurable sales impact.
• Oversee the full creative function, ensuring high-quality, insight-driven work across all channels and formats.
• Guide agency partners and internal teams to deliver bold, breakthrough work that drives both emotional connection and response.
• Own earned media strategy, corporate storytelling, and reputation management.
• Oversee organic social strategy to build engagement, advocacy, and community around the TruGreen brand.

Qualifications:

• 10+ years of progressive marketing leadership experience, with deep expertise in brand and integrated marketing.
• Proven success leading national campaigns that drive measurable business outcomes.
• Experience managing creative teams and agency ecosystems at scale.
• Strategic thinker who can connect long-term brand building to short-term revenue performance.
• Exceptional creative judgment paired with strong operational discipline.
• Skilled storyteller and communicator who can influence executives, partners, and teams.
• Data-informed decision maker with a passion for testing, learning, and improving impact.
• Collaborative leader who raises the bar for the entire organization.

Ability to speak, read and write fluently in English is required.

You MUST BE physically located in the United States while performing this job.

TruGreen is proud to affirm our commitment to hiring veterans. We recognize and appreciate the exceptional skills, dedication, and leadership that veterans bring to the workforce. By fostering an inclusive and diverse environment, we aim to leverage the unique experiences of veterans, creating a richer, more dynamic workplace.

Pay Ranges

$164,175.00 - $273,631.00

This range is based on the qualifications necessary for the position, including experience, training, and other considerations permitted by law. Factors that may be used when making an offer may include a candidate's skills, experience, and geographic location, the expected quality and quantity of work, and internal pay alignment, as needed. Most candidates will start in the bottom half of the pay range. The upper end of the range will generally be reserved for candidates with extensive experience. An employee's pay history will not be a contributing factor where prohibited by local law. In addition to monetary compensation, we offer benefits, including Medical/Dental/Vision insurance and Company-matching 401(k) in addition to other programs and perks.

TruGreen is committed to Diversity and Inclusion. We encourage diverse candidates to apply to this position.

We are an Equal Opportunity/Affirmative Action Employer - Minorities/Females/Protected Veterans/Individuals with Disabilities. To learn more, please visit EEOC/EEO | TruGreen (trugreenjobs.com).

California Residents: When you express interest in or apply for a job with TruGreen Limited Partnership, we collect personal information about you, potentially including personal identifiers, contact information, protected classifications, pre-hire information, professional or employment-related information, education history, and/or medical information, for the following business purposes: to comply with state and federal law and regulations requiring employers to maintain certain records; to evaluate your job application and candidacy for employment; and to obtain and verify background checks (including criminal and motor vehicle records), pre-employment drug testing, and references.

Massachusetts Residents: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

TruGreen performs pre-employment testing.

To view our disclaimer, https://trugreenjobs.com/us/en/disclaimer

Client-provided location(s): Nashville, TN

Job ID: TruGreen-P1-5194182-0

Employment Type: OTHER

Posted: 2026-04-17T20:15:54