TikTok Shop - UX Researcher
Responsibilities
About the team
TikTok Shop is an innovative e-commerce solution which enables merchants, brands and creators to sell products directly on TikTok. Being part of the TikTok Shop Design team member, you will be able to utilize qualitative/quantitative studies to collect user feedback, create a deep understanding and empathy for our users, and work cross-functionally with design, product, and marketing teams to meet the business needs. On the TikTok Shop business design team, we believe in design that prioritizes usability, functionality, and impact. Our team, is strategically located in diverse cities, blends cultural insights and global perspectives. Centered on B2B solutions in operations and finance, we collaborate closely with stakeholders to create designs that enhance efficiency and user experiences. Join us to be part of a team pioneering design innovation and setting new industry standards.
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Responsibilities:
-Partner with designers and cross-functional teams (product, engineering, marketing) to deeply understand the needs, motivations, and pain points of E-commerce consumers in the North American market and other global markets, translating insights into both UX research findings and design directions.
-Work with stakeholders to identify strategic questions that inform the E-commerce experience, balancing research objectives with design opportunities to shape the end-to-end consumer journey.
-Own the design-and-research planning process: select and tailor research methods to the question, timeline, and resourcing, and simultaneously translate findings into design concepts, workflows, and prototypes.
-Design and conduct research (qualitative and quantitative) and synthesize findings into practical, actionable insights and design recommendations that influence product and experience strategy.
-Measure the impact of design changes on user behavior and attitudes over time, using data-driven methods to explain the "why" behind outcomes and to iterate on the experience.
-Initiate foundational and exploratory research, benchmarking against relevant industries, to surface long-term possibilities and inform future design directions.
Qualifications
Minimum Qualifications:
-Minimum 4+ years of combined experience in UX design and UX research, preferably in E-commerce or tech. Demonstrated ability to deliver end-to-end consumer experience work (strategy, design, validation, and measurement).
-Experience analyzing data with statistical tools/languages (SQL, Python, R, SPSS) and translating insights into design actions; familiarity with analytics/experiment platforms to measure impact.
-Portfolio or case studies demonstrating end-to-end consumer experience design work (research-informed strategy, iterations, and measurable design outcomes).
Preferred Qualifications:
-Bachelor's degree or higher in Design, Psychology, Statistics, Sociology, Marketing Research, Economics, or related fields.
-Proficiency in a balanced mix of qualitative and quantitative methods (e.g., usability tests, interviews, diary studies, surveys, concept testing, A/B testing, analytics) and the ability to design research that informs both discovery and concrete design decisions; comfortable conducting interviews and design critiques in US/global markets.
-Strong storytelling and communication skills to influence partners and stakeholders, with the ability to articulate research findings and design rationale to non-technical audiences.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $130382 - $243073 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.