TikTok Shop - Sr. Manager, Product Operations (Marketing Product Focus)
Responsibilities
About the team
As part of the Product Operations team, you will lead market research, identify product opportunities, and build go-to-market strategies for TikTok's eCommerce products. You will be responsible for being a true product partner and expert, from opportunity identification to Go-to-Market planning.
Responsibilities
- Establish a deep understanding of needs of sellers, creators, and operations by conducting research as needed to drive product launches and iterations, and responsible for product penetration, satisfaction, and business growth.
- Stay up-to-date with industry trends, best practices, and emerging technologies to ensure our products remain innovative and ensuring a deep knowledge of the US localization and mindset.
- Issue identification and resolution, recommending and driving forward product optimizations to help improve and shape the future of TikTok's eCommerce products.
- Collaborate and often lead discussions with cross-functional teams, including Account Managers, Product Management, Operations, Design, Data Science, and Engineering, to shape the product strategy, roadmap, and adoption.
- Participate in the product development lifecycle, review various artifacts to ensure quality and clarity, and run and/or participate in user acceptance testing/beta to ensure product quality and optimal user experience prior to fullscale product launch.
- Plan and execute go-to-market activities, including product documentation, internal stakeholders training, target audience activation plans, and operational support tools.
- Monitor key product performance metrics, conduct gap analysis, and identify issues and optimizations to drive product improvement plans.
Qualifications
Minimum Qualifications
- Proven experience and track record in influencing product development and strategy using quantitative and qualitative market insights.
- Excellent communication and cross-team collaboration skills, comfortable navigating global organizational structures and aligning objectives across multiple teams.
- Strong analytical skills and a bias for action, comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial and error iterations, and constantly improving.
- A Bachelor's degree is required (related fields preferred: Marketing, Communications, or any similar field).
- A deep passion for content and shopping.
Preferred Qualifications
- 5+ years of experience in product marketing in the internet and E-commerce industry.
- 3+ years of eCommerce experience.
Want more jobs like this?
Get jobs in Seattle, WA delivered to your inbox every week.
Job Information
[For Pay Transparency] Compensation Description (annually)
The base salary range for this position in the selected city is $141360 - $275652 annually.
Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.
Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
For Los Angeles County (unincorporated) Candidates:
Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:
1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and
3. Exercising sound judgment.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.