TikTok Shop - Category Strategist, Electronics (Thailand)

Responsibilities

The e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated.

With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users. We are looking for passionate and talented people to join our product and operations team, together we can build an e-commerce ecosystem that is innovative, secure and intuitive for our users.

In this role you will drive consumer traffic into our platform with an aim to convert them via the planning and executing the different levels of our annual campaign calendar for the marketplace, specific categories or brands.

Join us as we drive the future of e-commerce here at TikTok.

Roles & Responsibilities:
- Craft quarterly business strategies to achieve category and platform OKRs.
- Translate business strategies into actionable plans, including budget allocation and timeline management.
- Conduct business and trend analysis to uncover opportunities, identify risks, and improve category performance.
- Own and manage projects independently, from ideation to delivery, ensuring clear communication and alignment across stakeholders.
- Build, maintain, and optimize reporting and monitoring templates to track progress, surface insights, and support data-driven decisions.
- Think creatively and challenge the status quo to introduce new ideas that improve workflows, efficiency, or results.
- Provide ad-hoc reporting and insights to support ongoing projects and decision-making.

Qualifications

Minimum Qualifications:
- Minimum Bachelor's Degree or above
- Fluent in English and Thai
- 2 years+ of experience in ecommerce platform, consulting firm or working in a business development team related
- Strong Excel Skills
- Strong analytic, logical and problem solving skills
- Good communication short sharp and concise
- Familiar with SQL, dashboard

Preferred Qualifications:
- Big picture thinking, structured, organized, and experienced in managing projects in different scales (planning, root cause identification, risk mitigation, and process optimization)
- Adaptable, fast learner, highly motivated, and versatile player with some exposure in ops and commercial