Strategy & Operations Manager, APAC Business Marketing
Responsibilities
Our team aims to connect with our client partners, industry stakeholders and drive growth for their businesses using TikTok's suite of products & services. We will work with cross-functional teams such as Product, Sales, Marketing, Trust & Safety, Global Marketing & manage an annual calendar for SEA Team to activate several touch points to communicate our core value proposition of a trusted entertainment platform that drives impact.
Responsibilities
- Strategy Development
- Be part of a team that works closely with the GBM lead on established disciplines while providing input into the overall GBM strategy.
- Provide APAC Business Marketing Lead with strategic input & best practices for marketing disciplines such as New Clients and Expansions
- Provide Business Marketing Lead with team & business planning, including goal setting, performance tracking, budget planning & utilization, resource planning, processes & framework development, team health & productivity
- Conceptualise and deliver on large scale, multi-disciplinary projects that contribute to APAC's business growth
- Process Management & Optimization
- Drive and track key regional marketing initiatives, monitoring project timelines, milestones, and deliverables.
- Conduct research, competitor benchmarking, and industry analysis to support strategic input on marketing disciplines (e.g., Marcoms, New Clients).
- Create operational structure, templates, cadence and deliverables for project managers to leverage
- Ensure best practices are adopted consistently and facilitate cross-functional process to advance projects and remove roadblocks, while keeping open communications
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- Delivery
- Partner with cross-functional teams to conceptualise and drive regional programs and initiatives focused on driving commercial benefit and delivery efficiency
- Serve as project manager on high-priority or strategic internal or external projects or initiatives
- Prepare key materials, research, and/or presentation materials for internal and external meetings with key partners (or potential partners) - identifying goals, opportunities, and challenges
- Relationship & Awareness
- Act as a key liaison between marketing and the wider business ecosystem - including sales, product, marketing science, user operations, global accounts and others
- Drive global-regional synergies across marketing, engaging stakeholders at all levels across different geographic coverage
Qualifications
Minimum Qualification(s)
- Minimum 5 years of professional experience
- Proven experience organizing and directing high-stakes projects
- Proven experience in developing processes and infrastructure for GTM and/or new client acquisition
- Strong documentation, presentation, and communication skills, particularly implemented in a cross-functional and global role and experience collaborating with internal and external stakeholders at all levels.
- Creative, outside-the-box thinker and strategist, proficient at building decks to tell a business story
- Versatile and dedicated to efficient productivity, experience planning and leading strategic initiatives
Preferred Qualification(s)
- Passion for TikTok marketing, and up for the challenge of building something from the ground up
- Ability to thrive in a rapid, agile, and often ambiguous growth environment
- Understanding of international business and culture
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
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