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Sports Athletes Strategy & Product Operations Manager - TikTok

Yesterday Los Angeles, CA

Responsibilities

About the Team
The Sports Product Team at TikTok is dedicated to creating a global platform that drives sports discovery, fan engagement, and vibrant community culture. Our goal is to be the primary destination for sports enthusiasts worldwide. We are seeking an experienced product strategy & operation manager with a passion for solving complex, cross-time-zone challenges. Ideal candidates have a spirit of exploration, actively identifying user needs and pain points, and driving innovative solutions to create impactful opportunities in the sports content ecosystem.

Responsibilities:
1. Lead athlete growth strategy: define targets, identify opportunities, develop and execute introduction/growth plans.
2. Plan and run trending campaigns around athletes and events to boost content and engagement.
3. Understand athlete needs and the sports ecosystem. Collaborate across teams to drive strategy and improve performance.

Qualifications

Minimum Qualification(s):
1. Bachelor's degree with 5+ years of experience in sports talent management or related fields. Strategic, analytical, and data-driven.
2. Strong cross-functional collaboration, communication, and execution skills.

Preferred Qualification(s):
1. Knowledge of athlete development and sports content. Strong network with athletes, agencies, or MCNs. Skilled in negotiation and project development.
2. Self-driven, passionate about sports, innovative, and adaptable. Data-sensitive with strong strategic thinking.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $104712 - $235980 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

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The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s): Los Angeles, CA
Job ID: TikTok-7589178732222220549
Employment Type: OTHER
Posted: 2025-12-31T20:11:30

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • Pet-friendly Office
    • Happy Hours
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Company Equity
  • Professional Development

    • Promote From Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

Hear directly from employees about what it is like to work at TikTok.