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Software Engineer - Creative AI, Ads Creative & Ecosystem

1 month ago San Jose, CA

Responsibilities

About the Team
TikTok Ads Creative team is dedicated to revolutionizing brand marketing by merging creative content with cutting-edge AI. We provide full-funnel marketing solutions-from brand awareness to GMV growth-maximizing ROI for global advertisers.

We are building an AI-driven, end-to-end creator content supply platform. Leveraging TikTok's dynamic content ecosystem and state-of-the-art technologies like LLMs, VLMs, and AI Agents, we are reshaping traditional creator marketing. Our mission is to empower global e-commerce, brands, and gaming clients with a closed-loop system for high-quality, scalable marketing material production and delivery. Your work here will directly drive TikTok's core advertising revenue growth.

Responsibilities
- Architect Intelligent Content Understanding Systems: Design and implement multi-layered AI ranking models (recall, rough/fine ranking) based on multi-modal content. Your systems will help global brands discover highly engaging and commercially viable ad creatives from our vast content platform.
- Pioneer AI Paradigms for Content Production: Explore new opportunities at the intersection of creators and AI. Apply AIGC technologies across content briefing, intelligent production, and quality assurance. You will build a Multi-Agent content production system leveraging LLMs to improve the efficiency and quality of global creator supply.
- Build an Efficient Authorization & Retrieval Platform: Streamline creator outreach and build LLM-based video search and recommendation systems to help clients find the perfect videos effortlessly. You will construct a unified "Agent for Creator Material Supply," equipped with advanced skills for material production, management, and data analytics to intelligently meet client needs.
- Develop Automated Creative Delivery Engines: Engineer automated creative selection and delivery systems. Integrate creator materials, client-owned assets, and AIGC content. Utilize advanced recognition and matching capabilities to precisely link high-quality creatives with landing pages and product IDs, maximizing ad performance.

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Why Join Us?
- Cutting-Edge Tech & Real Impact: Deeply engage with the industry's hottest AIGC and Agent technologies in real-world commercial scenarios. You will build the core engines that directly drive our revenue growth.
- Rapid Growth & Global Scale: Own the end-to-end lifecycle from content production to commercial delivery. Thrive in a rapidly expanding business that offers immense room for personal and professional advancement while collaborating with a global team.
- Open & Collaborative Culture: We champion an open, transparent, and vibrant environment where bold innovation, rapid iteration, and continuous learning are highly encouraged.

Qualifications

Minimum Qualifications:
- Bachelor's degree in Computer Science, Engineering, a related technical field, or equivalent practical experience.
- Demonstrated experience building, maintaining, and optimizing high-scale, distributed backend systems in fast-paced environments.
- Exceptional coding skills with a rock-solid foundation in data structures and algorithms. Strong engineering execution capabilities.
- Familiarity with AI-assisted engineering workflows to accelerate development cycles.
- Hands-on experience or deep personal knowledge in one or more of the following areas: AIGC, Large Language Models (LLMs), or AI Agents.
- Genuine passion for AI applications, with a deep understanding of the product and technical logic behind at least one major AI application.
- Strong problem-abstraction skills, with the ability to analyze, debug, and tune complex production systems efficiently.

Preferred Qualifications:
- Domain expertise or background in Influencer Marketing, Ad Creative Supply, or Affiliate Networks.
- A strong track record of independently leading the architecture, development, and delivery of complex engineering systems.

Job Information

[For Pay Transparency] Compensation Description (annually)

The base salary range for this position in the selected city is $156000 - $316800 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate's qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;

2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems; and

3. Exercising sound judgment.

Client-provided location(s): San Jose, CA
Job ID: TikTok-7460074469647190280
Employment Type: OTHER
Posted: 2026-04-01T20:11:29

Perks and Benefits

  • Health and Wellness

    • Health Insurance
    • Dental Insurance
    • Vision Insurance
    • HSA
    • Life Insurance
    • Fitness Subsidies
    • Short-Term Disability
    • Long-Term Disability
    • On-Site Gym
    • Mental Health Benefits
    • Virtual Fitness Classes
  • Parental Benefits

    • Fertility Benefits
    • Adoption Assistance Program
    • Family Support Resources
  • Work Flexibility

    • Flexible Work Hours
    • Hybrid Work Opportunities
  • Office Life and Perks

    • Casual Dress
    • Snacks
    • Pet-friendly Office
    • Happy Hours
    • Some Meals Provided
    • Company Outings
    • On-Site Cafeteria
    • Holiday Events
  • Vacation and Time Off

    • Paid Vacation
    • Paid Holidays
    • Personal/Sick Days
    • Leave of Absence
  • Financial and Retirement

    • 401(K) With Company Matching
    • Performance Bonus
    • Company Equity
  • Professional Development

    • Promote From Within
    • Access to Online Courses
    • Leadership Training Program
    • Associate or Rotational Training Program
    • Mentor Program
  • Diversity and Inclusion

    • Diversity, Equity, and Inclusion Program
    • Employee Resource Groups (ERG)

Company Videos

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