Product Marketing Project Intern (Branding Ads, LATAM) - 2026 Start (BS)
Responsibilities
About the Team:
We're the Product Marketing team for Branding Ads in LATAM, under Global Business Solutions' Product Solutions & Operations. We drive branding ad adoption and growth via localized, results-driven marketing strategies.
About the Role:
You will be responsible for supporting the go-to-market strategy for TikTok's solutions focused on driving adoption of our branding ad formats. You will partner closely with various cross-functional stakeholders in agency and client sales, product management, partnerships, and business marketing to assess key gaps and develop the strategic direction for our branding solutions.
The candidate should be highly analytical, likes to build data-driven solutions to improve processes and driving product. This role will be key to analyzing product performance trends and work in tandem with the product marketing team to formulate direction of product strategy.
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Responsibilities:
- Provide regular regional product data insights to the team
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- Connect data reporting to the product priorities in LATAM
- Work directly with product marketing managers to size potential impact of "problems-to-solve" for our business in LATAM
- Conduct research on various business processes to uncover bottlenecks and suggest improvements. Pioneer ways to instrument our processes to easily identify inefficiencies
Qualifications
Minimum Qualifications:
- BS in Business, Economics, Marketing, Advertising, Data Science, or a related field
- Proficiency in English is required
- Experience in data analysis
- Proficiency in Excel and Presentation software like PPT or Google Slides
- Comfortable working in a fast-paced, ever-changing, and rapid growth environment
- Passionate about the media and/or advertising environment
Preferred Qualifications:
- Proficiency in Tableau or similar data visualization tools is a plus
- Ability to work cross-functionally with multiple teams and stakeholders; excellent relationship building, collaboration, negotiation and influence skills
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.