Product Manager Graduate (App Ads) - 2026 Start (BS/MS)

Responsibilities

Team Introduction
The App Ads Product team is part of the TikTok Monetization Product organization. The team builds advertising products and platforms that help app and gaming advertisers acquire users, optimize performance and grow their businesses on TikTok across different stages of the app lifecycle.
We work closely with product, engineering, data science, and cross-functional partners to design scalable ad products, improve delivery efficiency, and enhance advertiser experience in a fast-evolving advertising ecosystem.
We are looking for high-potential graduates to join us as full-time Product Managers. As a campus hire, you will work on real product problems, take ownership of scoped product areas, and grow into a core contributor on the App Ads product team.

We are looking for talented individuals to join our team in 2026. As a graduate, you will get opportunities to pursue bold ideas, tackle complex challenges, and unlock limitless growth. Launch your career where inspiration is infinite at TikTok.

Successful candidates must be able to commit to an onboarding date by end of year 2026. Please state your availability and graduation date clearly in your resume.

Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.

Responsibilities
- Develop a strong understanding of the global app and gaming advertising ecosystem, advertiser needs and product use cases, including AI-driven ad delivery and creative optimization
- Support the design and iteration of App Ads product strategies, with a focus on improving advertiser performance, efficiency, and overall campaign effectiveness
- Work closely with engineering, data science, and cross-functional partners to drive product execution and deliver high-quality advertising solutions
- Track and analyze key product and performance metrics, using data to inform product decisions and continuous iteration
- Stay informed about industry trends in mobile advertising, gaming and AI-driven advertising technologies, and contribute to product innovation in a global market

Qualifications

Minimum Qualification(s)
- Undergraduate or postgraduate student currently pursuing a degree in Computer Science, Engineering, Data Science, Economics, or related fields
- Strong analytical mindset with the ability to use data to solve structured problems
- Strong learning ability and interest in advertising system
- Strong communication skills with working proficiency in English
- A high level of Mandarin language proficiency is required (fluent in written and spoken), with the ability to cover CNOB, as the role involves complex communications with external sales teams and clients.

Preferred Qualifications
- Prior internship or project experience related to product, data analysis, analytics, growth or advertising
- Experience working with data, metrics or experimentation frameworks is a plus

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com