Principal, Creator Activation & Development (South Korea)

We are looking for a leader who strongly aligns with ByteStyle and demonstrates integrity, along with a proactive, ownership-driven, and execution-focused way of working.
This role will be based in Seoul.

Key Responsibilities
Creator Acquisition & Ecosystem Development
- Own the end-to-end acquisition and onboarding of top-tier creators, ensuring long-term engagement and sustainable growth on the platform.
- Design and scale creator development frameworks that improve content quality, creator performance, and retention.
- Build and maintain trusted relationships with top creators, MCNs, and production partners.
Creator Partnerships & Strategic Collaboration
- Lead the design and execution of strategic partnerships with creators, MCNs, and studios, including long-term collaboration models and scalable onboarding frameworks.
- Lead or drive negotiations related to creator onboarding, partnership structures, and collaboration models, working closely with Legal and cross-functional stakeholders.
- Enable partners to efficiently manage and grow multiple creator accounts through structured programs and operational frameworks.
Product Program Strategy & Scaled Execution
- Own the local strategy, alignment, and execution of creator-facing product programs originating from Headquarters Product teams, ensuring successful adoption and impact in the Korean market.
- Partner closely with product teams to identify program opportunities based on product roadmaps, creator needs, and data-driven insights.
- Define local execution plans, success metrics, and rollout frameworks for scaled product programs in collaboration with local and regional operations teams.
- Drive continuous improvement of product programs by incorporating creator feedback, operational learnings, and performance data.
- Represent Korean market insights in global product program discussions to influence future program design and prioritization.
Strategic & Cross-Functional Leadership
- Act as a cross-functional leader for creator initiatives, aligning Product, Content, Marketing, Operations, Legal, and global teams around shared priorities.
- Influence product tools, workflows, and creator-facing features by bringing structured creator insights and ecosystem needs to Product teams.
- Lead the local execution of global creator programs and contribute Korean market insights to global creator strategy discussions.
Performance Management & Operational Excellence
- Define, track, and analyze performance metrics for creator acquisition, engagement, and growth.
- Drive continuous optimization of creator programs, partner workflows, and operational processes to enable scale and efficiency.
- Own reporting, documentation, and operational planning for creator acquisition and development initiatives.
People Leadership & Mentorship
- Provide day-to-day guidance, mentorship, and prioritization support to 1~2 team members supporting creator acquisition and operations.
- Lead by example as an individual contributor, setting a high bar for ownership, execution quality, and cross-functional collaboration.

Qualifications

Minimum Qualifications
- BA/BS degree or equivalent practical experience
- Previous years of experience in creator management, content acquisition, production, digital media operations, or platform ecosystem development within entertainment or media industries.
- Proven experience leading creator acquisition or partnership programs involving top-tier creators, MCNs, or production studios in Korea; strong industry networks and trusted relationships across the creator and digital content ecosystem.
- Demonstrated ability to lead complex cross-functional initiatives and influence stakeholders; excellent written and verbal communication skills in Korean and English for stakeholder management and negotiation skills.
- Strong data-driven mindset with the ability to evaluate creator performance and translate insights into scalable programs.
- Ability to operate with high ownership in ambiguous, fast-changing, and high-pressure environments.
- Hands-on experience managing external agencies and vendors; strong operational skills in budget, resource, and timeline management

Preferred Qualifications
- Master's degree, MBA, or equivalent advanced degree.
- Experience working at a global tech, content platform, MCN, or digital media company.
- Experience building or scaling creator-driven content ecosystems at a global platform or major media/technology company.
- Strong understanding of intellectual property rights and experience collaborating with Legal on creator-related agreements.
- Demonstrated people leadership experience and ability to mentor high-performing team members.
- Strong presentation, storytelling, and strategic communication skills.
- Experience working closely with global stakeholders across regions and time zones.

Client-provided location(s): Seoul, South Korea

Job ID: TikTok-7600310462102456629

Employment Type: OTHER

Posted: 2026-01-29T19:53:51