Music Creator Growth & Partnerships Manager - TikTok LIVE Korea
Responsibilities
About the Team
TikTok LIVE-Regional Operations-Korea aims to empower a safe, authentic, and inclusive LIVE environment and provide the best real-time experience that cultivates a sense of belonging enhances real-life experience, enables diverse businesses and provides economic opportunities for people to interact in real-time. Members with high motivation to grow gather, and there is a culture of open discussion from a qualitative and quantitative point of view.
Responsibilities
- Own the end-to-end growth strategy for the Music Creator ecosystem on TikTok LIVE Korea, including creator acquisition, activation, retention, and monetization.
- Identify and recruit high-potential music creators, singers, musicians, bands, and music talents through market research, industry networking, and partnership development.
- Design and execute scalable creator enablement programs, including onboarding, education, community building, content coaching, and growth initiatives.
- Develop and operate music-focused LIVE campaigns, showcases, seasonal events, and create growth programs to drive engagement and revenue.
- Plan and execute creator showcase opportunities, both online and offline, to increase creator exposure and strengthen TikTok LIVE's presence within the music industry.
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- Establish and manage partnerships with external music organizations, festivals, entertainment companies, and industry stakeholders to create performance opportunities for creators.
- Collaborate with Marketing, Product, Agency Management, and regional teams to develop integrated growth strategies and promotional campaigns for music creators.
- Analyze creator performance, ecosystem health, and campaign effectiveness, providing actionable insights and strategic recommendations.
- Create operational frameworks, playbooks, and best practices to support the sustainable growth of the music creator ecosystem.
Qualifications
Minimum Qualifications
- Strong passion for the music industry, creator economy, and LIVE streaming ecosystem.
- Proven experience in creator operations, talent management, artist relations, community management, or related fields.
- Strong project management skills with the ability to independently lead cross-functional initiatives.
- Excellent communication and stakeholder management skills, with the ability to build relationships both internally and externally.
- Data-driven mindset with experience using analytics to drive business decisions.
- Business-level proficiency in Korean and English.
Preferred Qualifications
- Experience in music industry operations, artist management, entertainment, live events, or music-related marketing.
- Experience in designing and operating creator growth programs, talent development initiatives, or community-building strategies.
- Experience planning and executing online/offline showcases or creator events.
- Experience in partnership development, business development, or strategic collaborations.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.