Monetization Strategy and Operations Manager
Responsibilities
The Global Monetization Strategy & Operations (MSO) organization is essential to enabling
TikTok's advertising business growth. We partner with business leaders in strategy setting and
insights, revenue planning, sales & client incentive policy-making, driving operational
effectiveness in tooling and sales processes, and ensuring productive and fruitful partnerships
cross-functionally.
The Monetisation Strategy & Operations Manager will be joining the Central Planning and
Projects team within the EUI MSO team. It will be at the intersection of strategy setting, product
research, data analytics, and project management to gain a deep understanding of our business
and product, uncover growth opportunities, and lead execution in collaboration with sales and
cross-functional partners
Responsibilities:
• Lead and support cross-functional projects aimed at improving business processes,
operational efficiency, and organizational effectiveness across EUI MSO and partner teams.
• Identify improvement opportunities through structured analysis, stakeholder input, and
market research; translate insights into actionable initiatives and execution roadmaps.
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• Conduct qualitative and quantitative research to deepen understanding of advertiser
behavior, market dynamics, competitive landscape, and internal operational performance.
• Drive ad-hoc strategic initiatives aligned with evolving business priorities, from problem
definition through execution tracking and impact measurement.
• Partner with Sales, Product, Finance, Operations, and regional stakeholders to align on
objectives, coordinate execution, and ensure successful delivery of initiatives.
• Track progress and measure impact of initiatives, ensuring learnings are captured and
scalable solutions are implemented where applicable.
• Act as a flexible resource supporting priority programs across MSO as organizational needs
evolve.
Qualifications
Minimum Qualifications:
• 3+ years of experience in a fast-paced technology environments such as consulting, strategy & operations, business intelligence, or similar analytical roles.
• Demonstrated experience managing projects or initiatives involving multiple stakeholders
and ambiguous problem spaces.
• Strong analytical and structured problem-solving skills, with the ability to translate data and
research into actionable insights.
• Experience communicating complex topics clearly to diverse audiences and influencing
decision-making.
• Advanced proficiency in Microsoft Office or Google Workspace, particularly Excel/Sheets and
presentation tools.
Preferred Qualifications:
• Experience in digital advertising, marketplaces, or platform businesses.
• Experience working cross-functionally with various internal teams, including Finance, Sales,
Systems, and Product.
• Familiarity with operational improvement, process design, or program management
methodologies.
• Experience with data visualization software, BI tools, or SQL is a plus.
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.