Measurement Partner, Global Monetization Product and Technology, EUI
Responsibilities
The Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimise their activity on the platform and build meaningful connections that help drive behaviour change.
About the Role
This Measurement Partner role partners with leading clients in the designated region, supporting a mix of branding-focused as well as app and web performance-driven advertisers, to help measure the effectiveness of their investment in our platform with performance-focussed advertisers. In addition, the Measurement Partner partners with key cross-functional teams such as sales, product marketing, measurement product, and business marketing to ensure that clients and agencies have best-in-class support.
Highly-driven and empathetic, the Measurement Partner will build on our Measurement discipline where execution, curiosity, and data-driven thinking in a fast-growth environment to make others better is critical for success.
Want more jobs like this?
Get Advertising and Marketing jobs in Hamburg, Germany delivered to your inbox every week.
Responsibilities:
- Partner primarily with clients and agencies to provide good measurement that can lead to better understanding of their performance on the platform
- Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients across branding, app and web performance use cases
- Analyse data to develop advanced analytics projects tailor made for clients to prove that TikTok works
- Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams
Qualifications
Minimum Qualifications:
- Extensive, proven experience with digital advertising, large marketing-related organizations, or measurement suppliers
- Relevant bachelor's degree; or equivalent in a quantitative field.
- A track record of inferential problem solving through experimental design and analytical methods
- Exceptional time-management and goal-oriented task management skills are required
- Familiarity with experimentation, incrementality testing as well as attribution and Media Mix Modelling, including triangulation across these methodologies
- Familiarity with digital analytics tools such as Google Analytics, Adobe Analytics
- Exposure to e-commerce-heavy advertisers that are heavily engaging in app and/or web performance measurement is essential
Preferred Qualifications:
- Graduate degree within a science, mathematics, operations, business, digital marketing, or research field preferred
- Experience with advertising agencies or complex marketing data-driven organizations
- Familiarity with privacy-first innovation for measurement systems
- Experience with executing custom analytical work
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.