FMCG Category Strategist Intern (TikTok Shop) - 2026 Start (BS/MS)
Responsibilities
In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.
We are looking for talented individuals to join us for an internship in 2026. Internships at our Company aim to offer students industry exposure and hands-on experience. Watch your ambitions become reality as your inspiration brings infinite opportunities at our Company.
Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to Our Company and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.
The fast-moving consumer goods (FMCG) team, where we focus on curating and scaling everyday consumer categories on TikTok Shop. We work closely with brands and creators to deliver engaging, data-driven strategies that shape how users discover and shop on the platform.
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Responsibilities
- Participate in business performance tracking via developing and maintaining reports and dashboards.
- Assist in the development of business strategy by conducting analysis to identify root causes for certain issues, then providing solutions or recommendations to the operation team.
- Opportunities to learn groundwork and execute category/platform campaigns.
- Project Management Officer - Act as coordinator to run cross-functional projects/initiatives with cross-function team.
- Assist team members on other tasks assigned.
Qualifications
Minimum Qualifications
- Actively enrolled university student who is able to commit at least 3 months, preferably in a business administration/management or data analytics major.
- Experience with Excel, Data Analytical tool.
- Ability to pay attention to details and manage tasks effectively.
- Part-time interns available for at least 3 days a week are welcome to apply.
Preferred Qualifications
- Strong project management skills to manage cross-function stakeholders is a plus
- Dynamic, proactive, and eager to go beyond assigned duties to support team success
If you have any questions, please reach out to us at apac-earlycareers@tiktok.com
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.