E-Commerce Strategist Project Intern (TikTok Shop) - 2026 Start (BS/MS)

Responsibilities

In particular, the e-commerce industry has seen tremendous growth in recent years and has become a hotly contested space amongst leading Internet companies, and its future growth cannot be underestimated. With millions of loyal users globally, we believe TikTok is an ideal platform to deliver a brand new and better e-commerce experience to our users.

As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.

You will gain hands-on exposure to:
- Product experimentation and A/B testing design
- Campaign planning and execution
- Channel operations and traffic strategy
- User growth and performance optimization
- Data analysis and business insights

Applications will be reviewed on a rolling basis - we encourage you to apply early. Successful candidates must be able to commit to at least 3 months long internship period.

The Shop Tab team focuses on driving sustainable GMV growth on TikTok Shop by optimizing how products are discovered and matched to users across search, feed, channels, and campaigns. The team improves core metrics such as conversion, AOV, and repurchase rate through data-driven strategies, campaign planning, seller incubation, and close collaboration with product and tech to enhance search relevance and recommendation quality.

Responsibilities
- Support traffic strategy optimization, user growth experiments, and related data analysis
- Work closely with stakeholders as a Campaign Executive to ensure smooth campaign execution, including promotion setup, creator sourcing, product delivery tracking, and cross-functional coordination
- Monitor real-time campaign/project performance and conduct post-campaign performance analysis
- Support to help Weekly Report Data Analysis

Qualifications

Minimum Qualifications
- Currently enrolled university student available to work full time
- Strong attention to detail with high standards for accuracy and formatting
- Highly motivated to learn about social commerce; proactive and enthusiastic
- Strong analytical skills with solid proficiency in Microsoft Excel, PowerPoint, and Google Workspace tools
- Collaborative mindset and openness to taking on new challenges

Preferred Qualifications
- Familiarity with e-commerce platforms is a plus
- Data-driven, with strong sensitivity to data insights and performance metrics

If you have any questions, please reach out to us at apac-earlycareers@tiktok.com