Creator Marketing & Emerging Verticals Project Intern (TikTok Operations) - 2026 Start (BS/MS)
Responsibilities
Team Introduction
Creators are at the heart of TikTok's ecosystem. The Emerging Vertical & Creator Marketing team focuses on accelerating creator ecosystem growth by attracting high-potential creators, supporting scalable creator programs, and strengthening TikTok's creator supply in France.
As a project intern, you will have the opportunity to engage in impactful short-term projects that provide you with a glimpse of professional real-world experience. You will gain practical skills through on-the-job learning in a fast-paced work environment and develop a deeper understanding of your career interests.
Applications will be reviewed on a rolling basis - we encourage you to apply early.
Job Description
The Emerging Vertical & Creator Marketing Intern role supports the execution of creator-focused marketing initiatives, helping drive awareness, understanding, and early adoption of the PGC value proposition and priority products. The role is designed to develop strong marketing generalists with hands-on exposure to end-to-end creator go-to-market operations.
Key Responsibilities
External Creator Marketing & Outreach
- Contribute to the development of creator-facing messaging for external platforms, ensuring clarity and consistency of the PGC value proposition.
- Execute multi-channel outreach across social media, creator communities, and partner channels.
- Prepare and adapt campaign materials and messaging assets for different audiences and formats.
Programs & Content Strategy
- Contribute to the development of creator and publisher programs by supporting research, benchmarking, and preparation of strategic materials.
- Assist in the rollout of vertical programs, including coordination, communications, and performance tracking.
- Support the team in identifying priority content formats, emerging creators, and communities through ongoing market and platform analysis.
- Contribute to content strategy development by synthesizing insights, trends, and performance data into actionable recommendations.
- Assist in the execution of content partnerships with creators and publishers (outreach, coordination, follow-ups).
- Help monitor content quality, diversity, and performance to support a high-quality and safe ecosystem.
Research, Performance Tracking & Optimization
- Help in conducting research on creator behavior, platform dynamics, and market trends to inform campaign and program decisions.
- Track and monitor key campaign and program metrics (e.g., creator sign-ups, activation, content output).
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- Analyze performance data to identify actionable insights and propose improvements to messaging, programs, and execution.
- Maintain accurate tracking systems, reports, and documentation to support team operations.
Cross-Functional Coordination
- Coordinate with Marketing, Creator teams, and external partners to support campaign and program execution.
- Track progress, manage timelines, and ensure deliverables are executed on time.
- Contribute to day-to-day project operations in a fast-paced, cross-functional environment.
Success in this role will be measured by quality of execution, analytical rigor, and ability to operate with increasing autonomy over time. Top-performing interns may be considered for full-time opportunities based on business needs and performance.
Qualifications
Minimum Qualifications
- Currently pursuing a Bachelor's degree or above in Communications / Marketing
- Available for a full-time 6-month internship starting June 2026, based in Paris and able to work on-site
- Advanced proficiency in French and working proficiency in English
- Strong interest in content platforms and creator ecosystems, with the ability to think from creator and user perspectives
- Strong communication and analytical skills, including spreadsheet tools (e.g., Excel)
- Familiarity with design or presentation tools (PowerPoint, Adobe, or design tools)
- Proactive, execution-oriented mindset with the ability to multitask in a fast-paced environment
Preferred Qualifications
- Experience creating content or operating accounts on major short-video and social platforms.
- Experience in marketing, social media, or campaign-related projects.
- Familiarity with creator trends, online communities, or fandom dynamics.
- A good visual and design sense (helpful for promotional page layouts) is a strong plus
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.