Creative PR Manager, Global Communications
Responsibilities
About the Team
TikTok's Global Communications team is charged with telling the company's story and protecting the public trust that is fundamental to TikTok's success. The team works across all business functions and regions to clearly articulate what TikTok is, what it stands for, and how it operates. Through clear, authentic, and purposeful storytelling, Global Comms engages the many audiences that interact with the platform, including global media, policymakers, key opinion leaders, professional creators, communities, and businesses of all sizes. Joining Global Communications offers a rare opportunity to operate at the intersection of technology and culture, shaping global conversations around the world.
About the Role
TikTok's Global Communications team is looking for a strategic, hands-on Creative PR Manager to join our Latin America team, based in Brazil. This role sits at the intersection of culture, technology, and reputation, playing a key part in shaping TikTok's public narrative across the region.
If you thrive in fast-paced environments, think big while executing with precision, and love building stories that travel across culture, media, and business, this role is for you.
Want more jobs like this?
Get jobs in São Paulo, Brazil delivered to your inbox every week.
Responsibilities
- Lead proactive, culturally relevant communication strategies that connect creators, SMBs, and audiences to the TikTok brand.
- Act as a strategic partner to Operations, Marketing, Social, and Public Policy teams, bringing bold ideas that challenge the status quo.
- Build strong relationships with media, key opinion leaders, and creator communities to generate distinctive, earned cultural moments.
- Drive reputation management efforts across Latin America through innovative, insight-driven PR strategies.
-Translate complex policy, safety, and business topics into clear, compelling narratives for external audiences.
Qualifications
Minimum Qualifications
- 6+ years of experience in communications, PR, or marketing (entertainment, tech, or related industries preferred).
- Full professional proficiency in Portuguese and English (English is required for daily collaboration with global partners).
- Proven experience working cross-functionally with Marketing, Social, and Creator teams to deliver integrated communication strategies.
Preferred Qualifications
- Track record of leading creative, differentiated campaigns in competitive markets.
- Strong project management and organizational skills.
- Ability to thrive in fast-paced, high-growth environments.
- Passion for storytelling and media relations across Latin America
Perks and Benefits
Health and Wellness
- Health Insurance
- Dental Insurance
- Vision Insurance
- HSA
- Life Insurance
- Fitness Subsidies
- Short-Term Disability
- Long-Term Disability
- On-Site Gym
- Mental Health Benefits
- Virtual Fitness Classes
Parental Benefits
- Fertility Benefits
- Adoption Assistance Program
- Family Support Resources
Work Flexibility
- Flexible Work Hours
- Hybrid Work Opportunities
Office Life and Perks
- Casual Dress
- Snacks
- Pet-friendly Office
- Happy Hours
- Some Meals Provided
- Company Outings
- On-Site Cafeteria
- Holiday Events
Vacation and Time Off
- Paid Vacation
- Paid Holidays
- Personal/Sick Days
- Leave of Absence
Financial and Retirement
- 401(K) With Company Matching
- Performance Bonus
- Company Equity
Professional Development
- Promote From Within
- Access to Online Courses
- Leadership Training Program
- Associate or Rotational Training Program
- Mentor Program
Diversity and Inclusion
- Diversity, Equity, and Inclusion Program
- Employee Resource Groups (ERG)
Company Videos
Hear directly from employees about what it is like to work at TikTok.